Customer Loyalty Manager
1 month ago
Antony James Recruitment Ltd is seeking a highly skilled Customer Loyalty Manager to drive loyalty and CRM marketing strategies across the UK and Europe. This key role focuses on scaling growth through innovative loyalty programs, enhancing customer experiences throughout their lifecycle.
The ideal candidate will collaborate with data and digital marketing teams, using cutting-edge CRM platforms to deliver personalised, high-impact customer communications that foster sales growth and loyalty.
We are offering an impressive salary of £50,000 - £60,000 DOE + a bonus structure in place.
About the Role- Loyalty Strategy: Lead the design and implementation of a cohesive loyalty strategy to drive customer engagement and retention.
- Omni-Channel Marketing: Ensure consistent messaging across all platforms including email, social media, websites, and direct mail.
- Customer Insights: Utilise data to segment audiences and tailor loyalty programs for maximum impact.
- Campaign Optimisation: Analyse campaign performance and customer feedback to continuously improve marketing efforts.
- Collaboration: Work with CRM teams, external partners, and marketing channels to ensure alignment and success.
- Proven experience in CRM marketing, customer segmentation, and personalisation with measurable commercial results.
- Strong background in fast-paced retail environments and working with complex customer data.
- Expertise in CRM tools, campaign management, and marketing automation.
- Project management experience, leading cross-functional teams to execute successful campaigns.
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