Area Sales Manager

4 days ago


north yorkshire, United Kingdom ASR International Full time
Job Description

Area Sales Manager – Retail & Showroom (Yorkshire and Northeast)

We are seeking a seasoned retail sales professional to fill a key role covering the Yorkshire and Northeast regions for a leading manufacturer of bathroom products.

As an Area Sales Manager, you will be responsible for managing a growing portfolio of retail and showroom clients, ensuring that product displays are well-maintained, up-to-date, and prominently positioned in prime showroom spaces.

Your role will involve rolling out high-quality bathroom displays across a network of mid-to-high-end independent retailers and showrooms, increasing brand presence and driving sales opportunities through consistent targeting, servicing, and delivering the best service and offerings.

Key Responsibilities:

  • Conduct meaningful contacts/meetings with clients to discuss product displays and sales strategies.
  • Manage and coordinate the roll-out of new product displays to ensure optimal brand presence and customer engagement.
  • Negotiate stock and pricing for small stock deals with key showroom partners to drive sales growth.
  • Deliver in-branch training programs for showroom staff and affiliated installers, focusing on the full range of bathroom products and their applications.
  • Support exhibitions and end-user related activities to promote brand awareness and drive sales.
  • Drive high customer engagement through a consultative and tailored sales approach, balancing key account management with new business development.
  • Manage a portfolio of around 130 active clients, generating approximately £1m annually, and track and analyse account performance to ensure continuous positive sales growth.
  • Provide regular feedback to the Sales Director to help improve service and sales performance.
  • Ensure consistent use of CRM to log activity and drive sales growth.

The Opportunity:

This is a fantastic role for an experienced retail sales professional within the bathroom industry to inherit a solid client base and drive sales growth while working closely with a supportive senior leadership team.

What We're Looking For:

  • A proven track record in retail sales within the bathroom industry, with strong experience in managing and developing relationships with independent retailers and national merchant showrooms.
  • The ability to roll out and manage product displays effectively while driving customer engagement through training and support.

What's on Offer:

A competitive salary with an achievable and realistic quarterly bonus, excellent benefits package, and the chance to be part of a high-performing close-knit team with opportunities for growth and career development.


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