Communications Manager

14 hours ago


Cambridge, Cambridgeshire, United Kingdom Alzheimer's Research UK Full time
About the Role

We are seeking a highly skilled Communications Manager (Campaigns and Projects) to join our team at Alzheimer's Research UK. As a key member of our Communications department, you will play a critical role in driving the conversation about dementia and supporting the timely and effective delivery of large communications projects.

Key Responsibilities
  • Lead and coordinate communications activity around dementia prevention/risk reduction, including the charity's Think Brain Health campaign, by developing and delivering digital content, testing and developing messaging, and overseeing paid media activity.
  • Work with colleagues in Digital and Marketing departments to continue to develop, optimise and promote the Think Brain Health 'check-in', including refining onward email journeys, testing and developing paid media activity, and ensuring the check-in drives the most value for Alzheimer's Research UK.
  • Lead the development of the news section of Alzheimer's Research UK's website, in collaboration with our Digital department, including planning content across the Communications teams, optimising user experience, ensuring effective allocation of paid media budget, and monitoring content performance.
  • Ensure our prevention/risk reduction activity reaches appropriate audiences, including underserved communities, working closely with our Dementia Community Champions and Information Services teams.
  • Provide project management support to large-scale communications projects across the department, working collaboratively with fellow Communications Managers to support the smooth and timely delivery of ambitious projects including PR campaigns, video production, launches and a wide range of digital engagement projects.
  • Lead the design, planning and delivery of our biennial Dementia Attitudes Monitor, including identifying opportunities for subsequent communications activity, working with other Communications Managers as appropriate.
  • Monitor relevant media coverage; keep up to date with social, scientific and charitable sector issues which could benefit Alzheimer's Research UK.
  • Line manager of the Communications Officer (Campaigns & Projects), setting goals, monitoring performance and providing effective support, constructive feedback and development opportunities as appropriate.
  • Maintain oversight of key areas of work carried out by the Communications Officer (Campaigns & Projects), managing workload and ensuring their time is appropriately managed to provide support where it's most needed across the department.
Requirements
  • Knowledge of the core components of good communications campaigns, how to ensure and evaluate their success.
  • Knowledge of digital marketing theory and practice.
  • Knowledge of web content management and digital publishing.
  • Excellent Project Management and organisational skills and an ability to work effectively and mindfully across teams of internal and external stakeholders to deliver shared objectives.
  • Experience of digital content strategy and management, and web publishing.
  • Excellent writing, sub-editing and proofing skills, with an eye for detail and accuracy.
  • Ability to creatively distil complex topics into engaging content.
  • Ability to communicate appropriately and sensitively with people affected by dementia.
  • Confidence working with computers; knowledge of Microsoft office packages and databases, good keyboard skills.
  • A confident and friendly manner; would feel at ease representing the charity to a range of audiences.
  • Working with independence, intelligence, drive and initiative.
About Alzheimer's Research UK

Alzheimer's Research UK is the UK's leading dementia research charity. Our mission is to accelerate progress towards a cure. Today 1 in 2 people will be impacted by dementia, either through caring for a loved one, developing it themselves or tragically both. But there is hope. There has never been a more important and exciting time in dementia research. With promising new drugs in clinical trials that slow the progression of the diseases that cause it, and revolutionary new ways to diagnose them on the horizon, we are now at a tipping point. Working with the smartest minds globally and across the UK, with industry and academia, Alzheimer's Research UK is uniquely placed to invest in the very best research identifying barriers to a cure and knocking them down so that there are more and better treatments for everyone with dementia. For the first time in history, we can see a future where people with dementia can get a swift and accurate diagnosis, and effective treatments that could slow or even stop their disease. We stand for everyone affected by dementia. We stand for a cure.



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