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Lead Analyst for Customer Journey Insights
3 months ago
Company: VeeRteq Solutions Inc.
Location: Multiple Locations or Remote
Duration: 7 Month Contract
Work Type: Onsite
Key Responsibilities:
- Oversee and enhance the data integration process from Adobe Experience Platform (AEP) to Adobe Customer Journey Analytics (CJA).
- Examine datasets within CJA to extract meaningful insights that drive business decisions.
- Ensure the accuracy of analytic tagging and maintain data integrity.
- Consolidate digital data sources to provide comprehensive cross-platform insights.
- Employ SQL for effective data manipulation and analysis.
- Guarantee data precision throughout the analytical process.
- Collaborate with various teams to deliver customized analytics solutions.
- Adopt data governance best practices to uphold data quality.
- Keep abreast of new features in AEP and CJA for ongoing enhancement.
- Offer technical support and training in data analytics methodologies.
- Bachelor's degree in a relevant field.
- Proven experience with Adobe Experience Platform and Customer Journey Analytics.
- Strong proficiency in SQL for data querying and analysis.
- Solid understanding of data integration and analytics principles.
- Exceptional problem-solving capabilities.
- Excellent communication and teamwork skills.
- Ability to work autonomously and manage multiple tasks effectively.
- Preferred: Experience with Adobe Experience Cloud tools.
- Preferred: Familiarity with programming languages such as Python or JavaScript.
- Preferred: Knowledge of data visualization tools.
- Expertise in Adobe RealTime Customer Data Platform.
- Adobe Analytics Developer Expert/Master certification.
- Adobe Customer Journey Analytics Developer Expert certification.