Marketing Executive

3 weeks ago

London, Greater London, United Kingdom UAL Full time
The Opportunity

We are seeking a creative and passionate marketing professional to join our Student Marketing, Recruitment and Admissions (SMRA) department at the University of the Arts London (UAL). As a key member of our team, you will play a vital role in developing and executing multi-channel marketing campaigns that drive engagement and deliver results.

About the Role

You will be responsible for leading the development of marketing campaigns that target quality prospective students in both domestic and international markets. Utilizing your expertise in digital media, marketing channels, and tracking technologies, you will work closely with the Student Recruitment Marketing Manager and colleagues across the department to plan, implement, and evaluate innovative marketing campaigns that support our student recruitment targets.

Key Responsibilities
  • Develop and execute multi-channel marketing campaigns that drive engagement and deliver results
  • Work closely with the Student Recruitment Marketing Manager and colleagues to plan, implement, and evaluate marketing campaigns
  • Utilize expertise in digital media, marketing channels, and tracking technologies to inform campaign development
  • Monitor, interpret, and report on data and metrics to evaluate campaign success
About You

We are looking for someone with experience in creating marketing collateral in both print and digital formats, supported by a solid understanding of website Content Management Systems (CMS) and Search Engine Optimisation (SEO) practices. If you have a working knowledge of both traditional and digital marketing, market research, CRM, and platforms like Google AdWords and Social Media advertising, we want to hear from you.

What We Offer

As a member of our team, you will have access to a wide range of benefits, including:

  • 39 days of annual leave and 2 days off to volunteer plus bank holidays
  • Flexible and dynamic working options available from the first day
  • Discounted medical insurance, including digital GP service, therapies, in-patient and day-case treatment
  • Free counselling and advice via our Employee Assistance Programme (EAP)
  • Sector-leading equal parental leave policy (6 months full pay for both parents)
  • Teachers Pension scheme
  • In-house training and development, including apprenticeships and free places on creative courses
  • Interest-free loans on travel and tech, discounts on gym memberships, nursery fees, eye care, and much more
About UAL

University of the Arts London (UAL) is a world-renowned institution, offering an extensive range of courses in art, design, fashion, communication, and performing arts. We are a collegiate university spread across London, with six colleges, four institutes, and five research centres. Our students, staff, and graduates form a global network of creatives, entrepreneurs, and leaders, working together to drive social purpose and stand up for what matters.

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