Influencer Marketing Strategist

3 weeks ago

London, Greater London, United Kingdom COPA90 Full time
Job Overview

Position Summary:

The Influencer Marketing Strategist will play a pivotal role in orchestrating influencer campaigns that align with our brand initiatives. This position requires a deep understanding of the influencer landscape, particularly within the football domain, to drive impactful marketing strategies.

Company Background:

COPA90 is a leading football media entity, celebrated for its fan-centric approach that resonates with millions globally. Our mission is to elevate the football narrative, celebrating the sport and its passionate supporters.

Our diverse team comprises storytellers, strategists, and creatives, all dedicated to showcasing football's rich culture beyond the pitch. We uphold values of respect and inclusivity, fostering a collaborative environment.

Key Responsibilities:

  • Collaborate with the Media Operations Director to enhance our influencer marketing product, CURVA, by leveraging existing networks and forging new talent relationships.
  • Establish and nurture connections with talent agencies on a global scale.
  • Effectively communicate the CURVA product and our comprehensive media offerings to both current and prospective clients.
  • Serve as the primary resource for influencer marketing insights and strategies.
  • Partner with the Paid Media team to integrate influencer-driven campaigns into broader media strategies.
  • Generate innovative ideas to continually advance the CURVA product, ensuring its competitive edge in the market.
  • Meet internal margin objectives for each campaign.
  • Utilize Keynote and PowerPoint for advanced campaign presentations and assist in post-campaign analysis.
  • Support the commercial team in crafting media partnership proposals, suggesting influencers and creative strategies.
  • Oversee influencer invoicing and payment processes.

Qualifications:

  • Proven project management expertise.
  • A minimum of 3 years of experience in executing influencer marketing campaigns across platforms such as TikTok, YouTube, Meta, Twitter, and Snap.
  • In-depth knowledge of influencers and creators within the football and related sectors.
  • Strong familiarity with football and its key brands.
  • Excellent written and verbal communication skills.
  • Proactive approach to problem-solving with innovative thinking.
  • Meticulous attention to detail.

Why Choose COPA90:

At COPA90, we are committed to fostering a diverse and inclusive workplace that reflects the global football community. We offer a dynamic work environment that encourages personal and professional growth.

Our benefits include:

  • 25 days of annual leave
  • Flexible working arrangements
  • Health cashback plan
  • Life insurance coverage
  • Cycle to work scheme
  • Optional private medical insurance

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