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Digital Marketing Manager
2 months ago
This role is a lead search position across three distinct brands: Visa (brand-focused), Karcher (retail-focused), and Primark (foot traffic-focused). The role involves leading the activation of paid search in the UK for these three brands. The position will report to an Associate Director to deliver best-in-class campaign strategy, oversee execution, and provide exceptional client service. Campaigns will be a mix of branding and direct response.
Key Responsibilities:
- Be responsible for campaigns' overall activation and performance on search
- Serve as the primary point of contact for internal planning/account teams and the client
- Implement a test and learning plan to optimize campaign performance
- Proactively identify new and innovative ways to drive forward the strategy for each client
- Exhibit strong financial and operational management skills
Requirements:
- Paid Search experience
- Ability to effectively communicate technical concepts to non-technical stakeholders
- Capacity to manage and prioritize multiple projects and tasks simultaneously across multiple internal stakeholders
- Keen attention to detail and an analytical approach to achieving objectives
Additional Information:
Publicis Groupe operates a hybrid working pattern with employees working from the office on Mondays and two other days during the working week.
Applicants with adjustment needs arising from a disability or medical condition are encouraged to discuss this with the recruiter who contacts them.
