Customer Relationship Management Campaign Specialist

4 weeks ago


Cardiff, Cardiff, United Kingdom Confused Full time

CRM Campaign Manager

Hybrid - 2 Days Per Week in Cardiff Office

We are seeking a talented CRM Campaign Manager to become a part of our dynamic team at Confused, a prominent online brand group. In this role, you will take charge of crafting and executing multi-channel marketing initiatives that yield substantial outcomes, driven by analytical insights. Your responsibilities will include managing the design and execution of customer journeys within Braze to enhance customer engagement and meet organizational objectives.

Key Responsibilities:

  • Developing automated customer engagement pathways
  • Executing strategic marketing campaigns
  • Data segmentation and selection
  • Collaborating effectively with various stakeholders

Requirements:

  • Demonstrated expertise in CRM methodologies and automation
  • Capability to construct intricate user journeys and workflows
  • Proficient in data analysis and reporting tools
  • Excellent communication and organizational abilities

Desirable Skills:

  • Familiarity with Braze
  • Understanding of SMS and push notification strategies
  • Experience in project management
  • Background in utilities and financial services sectors
  • Prior involvement with retention and loyalty initiatives

If you are enthusiastic about creating impactful marketing campaigns and wish to be part of a forward-thinking team, we invite you to consider this opportunity. We provide competitive benefits, including a hybrid working arrangement, pension contributions, and a collaborative work atmosphere. Join us in making a meaningful difference.



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