Lead CRM Specialist
4 weeks ago
Type: Permanent
Salary: £40,000 Per Annum
LEAD CRM SPECIALIST
FASHION RETAILER
MANCHESTER - HEAD OFFICE BASED
UP TO £40K
Key Responsibilities:
- Assist the Head of CRM in developing the CRM Strategy
- Oversee creative initiatives across all CRM platforms
- Coordinate email campaign designs with the Graphic Design team
- Collaborate with Marketing and Merchandising departments for cohesive communications
- Evaluate CRM analytics to enhance channel effectiveness
- Provide reports on CRM campaign outcomes
- Establish customer segmentation strategies
- Refine automated email processes
- Stay informed on industry trends and competitive landscape
- Propose innovative ideas and partnerships to enhance business performance
- Encourage creative thinking
Qualifications:
- Prior experience in a comparable position
- Excellent copywriting abilities
- Capability to manage interdepartmental relationships
- Outstanding organizational skills
- Commercial acumen
- Familiarity with Ometria or enterprise-level Email Service Providers
- Passion for retail and online marketing
- Detail-oriented mindset
- Aiming for advancement in CRM/Marketing
- Thrives in a dynamic environment
- Receptive to new strategies and methodologies
Perks:
- Flexible working hours
- Up to 40% employee discount
- Weekly product giveaways
- Competitive remuneration
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