Lead Programmatic Advertising Strategist

4 weeks ago


London, Greater London, United Kingdom Artefact Full time

Become a key player at Artefact

As a prominent data service provider, we excel in data consulting and digital marketing. We are in search of an experienced Senior Programmatic Manager to oversee prestigious Travel accounts. In this role, you will partner with our Display Account Director to devise and execute cutting-edge display advertising initiatives. This position allows you to guide a skilled team, share your programmatic display expertise, and significantly impact our clients' achievements.

Key Responsibilities:

  • Work closely with the Display Account Director to elevate our display advertising capabilities
  • Manage programmatic display campaigns and enhance their effectiveness
  • Conduct strategic investment planning for programmatic efforts
  • Create testing frameworks and adopt industry best practices
  • Deliver client training and advisory services on display advertising strategies
  • Optimize value through comprehensive reporting, measurement, and attribution
  • Assist in business reviews, cross-selling opportunities, and pitch preparation
  • Disseminate insights and market trends with team members and leadership
  • Facilitate training sessions focused on programmatic display and video advertising

Required Qualifications:

  • 3-4 years of experience in programmatic advertising
  • Proven track record in managing extensive campaigns
  • Familiarity with Programmatic DSPs and Ad Serving technologies
  • Strong analytical skills coupled with problem-solving abilities
  • Detail-oriented with a creative approach
  • Knowledge of the travel sector is advantageous


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