Programmatic Advertising Lead

4 weeks ago


London, Greater London, United Kingdom Zenith Full time
Position Overview:

The Programmatic Manager will play a pivotal role in managing the programmatic landscape for a leading athletic apparel brand. This position focuses on key markets within the EMEA region, particularly the UK and Germany, and involves comprehensive account management and strategic planning.


Key Responsibilities:

  • Oversee end-to-end account management, ensuring effective relationship management, media planning, and operational excellence.
  • Act as the primary contact for all programmatic initiatives, fostering strong relationships with clients and internal teams.
  • Develop and implement programmatic strategies, including media planning and performance optimization.
  • Lead weekly status meetings to discuss campaign performance, priorities, and operational requirements.
  • Maintain the Programmatic Playbook and ensure timely delivery of campaign reporting and financial processes.
  • Inspire and guide an offshore activation team, promoting a collaborative team environment.

Qualifications:

  • 3-4 years of experience in programmatic advertising.
  • Strong background in media planning and real-time bidding (RTB).
  • Proficiency in major demand-side platforms (DSPs) and a solid understanding of the programmatic ecosystem.
  • Excellent communication, analytical, and project management skills.
  • Ability to thrive in a fast-paced environment and manage multiple priorities effectively.

This role is an excellent opportunity to lead dynamic programmatic campaigns and contribute to the growth of a renowned global brand.



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