Lead Marketing Strategist

3 weeks ago

Cambridge, Cambridgeshire, United Kingdom Costello Medical Full time
Position Overview
  • Key Responsibilities: In this pivotal role, you will contribute significantly to the advancement and implementation of our marketing initiatives within the organization. Collaborating closely with teams in Medical Affairs, Creative, and Client Engagement across various locations, you will assist in a diverse array of projects and deliverables aimed at multiple audiences.
  • Compensation: The salary range for this position is £50,000 to £54,000 annually, commensurate with your qualifications and experience.
  • Perks: Enjoy discretionary profit-sharing bonuses, flexible working arrangements, a generous holiday package, employer pension contributions, comprehensive travel insurance, private health coverage, critical illness protection, income safeguarding, full funding for external training, interest-free travel loans, discounted gym memberships, and more.
  • Employment Type: This is a full-time, permanent position.
  • Work Location: This role is available in our Global Headquarters and London office.
About the Role

As a Senior Marketing Consultant within our Medical Affairs division, you will be instrumental in enhancing our marketing communication services tailored for clients in the pharmaceutical and life sciences sectors. Your focus will be on delivering a variety of marketing outputs, including email campaigns, websites, social media initiatives, product promotions, and educational events, primarily directed at healthcare professionals and patients. You will also play a vital role in shaping our internal client engagement strategy, ensuring its effective execution and ongoing success.

With a solid background in pharmaceutical marketing, you will adeptly develop content for various marketing materials while possessing a comprehensive understanding of medical marketing strategies. This expertise will enable you to assist project teams in defining approaches and evaluating the success of diverse initiatives. A strong grasp of regulatory compliance will be essential, as you will uphold high standards in this domain.

In this dynamic role, you will leverage your project management capabilities to lead client projects, fostering autonomy and creativity. Collaborating closely with our Creative team, you will help design compelling and innovative marketing campaigns.

Your meticulous attention to detail and ability to navigate the complexities of healthcare regulations will be crucial as we explore new frontiers and execute marketing campaigns that effectively engage the intended audiences.

Core Responsibilities Include:

  • Creating engaging and comprehensive content for various materials and audiences while ensuring adherence to healthcare regulations.
  • Assisting project teams in defining strategies for a range of marketing projects and collaborating with clients to brainstorm ideas.
  • Overseeing the planning, development, execution, and optimization of marketing outputs, enhancing processes, organizing client workshops, and tracking metrics to assess project success.
  • Working alongside the Creative team to deliver impactful marketing materials.
  • Providing compliance guidance to clients and project teams.
  • Offering strategic insights to support client projects and enhance our external presence.
  • Addressing marketing inquiries from current and prospective clients.
  • Facilitating internal marketing training sessions to boost knowledge and capabilities across the organization.
  • Supporting the creation of internal business development materials, including pitch decks and case studies.
Candidate Profile

We are looking for a proactive individual who thrives on new challenges and excels in providing high-quality support across multiple divisions. A strong understanding of healthcare marketing, combined with meticulous attention to detail and a passion for delivering exceptional service, is essential in this fast-paced environment.

The ideal candidate will possess a comprehensive understanding of the pharmaceutical landscape, including regulatory requirements, and will be adept at creating effective, compliant marketing outputs. This expertise will be vital as you contribute to a rapidly growing global organization, demonstrating initiative and offering innovative ideas to drive progress. You should be organized, self-motivated, and eager to work both independently and collaboratively.

Essential Qualifications:

  • A degree or higher qualification in a marketing-related or scientific field (minimum 2.1 or equivalent).
  • A minimum of 2 years of professional experience in a marketing role within the pharmaceutical or life sciences industry.
  • In-depth knowledge of healthcare regulations and guidelines, particularly the ABPI Code of Practice, to create engaging and compliant content.
  • Strong understanding of digital marketing, including social media, SEO, and email marketing.
  • A willingness to explore and utilize evolving technologies to enhance marketing and medical communications services.
  • Excellent communication skills and experience in account management, fostering strong relationships with colleagues and clients.
  • Creative problem-solving abilities.
  • Previous project management experience with exceptional organizational skills.
  • High proficiency in written English and attention to detail.
  • Fluency in Microsoft Office Suite.
  • An analytical mindset with the ability to interpret data to generate actionable insights.
  • Ability to maintain high productivity and adapt to changing deadlines in a dynamic work environment.
  • Commitment to exceptional customer service and quality deliverables under competing demands.
About Costello Medical

Costello Medical is a rapidly expanding global healthcare agency specializing in medical communications, market access, and health economic and outcomes research. We collaborate with a diverse range of clients, including leading pharmaceutical and medical technology companies, public health organizations, and charitable entities. Our mission is to cultivate a community of exceptional individuals, fostering trusted partnerships across the healthcare sector through outstanding service.

We are dedicated to our core values, which are integral to creating a fun, friendly, and innovative workplace where we strive for the highest quality standards. Our commitment to excellence has earned us a spot on The Top 100 Companies to Work For list for six consecutive years.

On 27th May 2022, Costello Medical achieved certification as a B Corporation, reflecting our dedication to meeting the highest standards of verified social and environmental performance.

Application Process

To apply, please submit your CV and a cover letter via our online application form, detailing your suitability for the role and your interest in joining Costello Medical.

We are an equal opportunity employer committed to fostering a diverse and inclusive workforce. Reasonable adjustments can be made throughout the recruitment process to accommodate individual needs.

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