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Customer Advocacy Manager

2 months ago

London, Greater London, United Kingdom Jefferson Locke Full time
About the Role

We are seeking a highly skilled Customer Advocacy Manager to join our team at Jefferson Locke. As a key member of our marketing team, you will be responsible for crafting compelling customer stories and delivering them through high-impact formats.

Key Responsibilities
  • Collaborate with cross-functional teams to ensure the customer's voice resonates across digital channels.
  • Engage directly with senior leadership and customers for story discovery, content creation, and final content approval.
  • Work with digital channel owners to plan and execute amplification plans for customer stories.
  • Drive internal communications to a broad set of stakeholders.
  • Oversee the creation and production of customer stories, including capturing them at in-person events.
  • Translate technical or business language into clear strategies supported by concise content.
  • Collaborate with product marketing groups to align customer story objectives with business priorities and KPIs.
  • Use data to refine best practices and enhance the quality of customer stories.
Requirements
  • Degree qualified.
  • 2 – 4 years' experience working in customer evidence/customer advocacy.
  • Passion for the dynamic worlds of B2B and technology.
  • Strong communication skills - both written and verbal.
  • Experience in creating and delivering integrated marketing strategies and programmes that leave a lasting impression.
  • Experience working with large international corporate brands.
  • EMEA wide or international marketing experience.
  • Outstanding client handling skills - setting expectations, delivering campaigns and evaluating success.
  • Strong financial management skills in relation to client budgets and resource management.
  • A desire to use data in devising campaigns and delivering relevant outcomes.
  • An understanding of marketing ROI.
  • The ability to bring fresh ideas to the client to grow their accounts/develop new opportunities.
  • Experience in juggling diverse teams and multiple projects with an energetic and enthusiastic approach.
Advantageous
  • Some experience managing customer story capture at events.
  • Some experience working within partner liaison/partner marketing.