Mobile Games ASO Specialist

4 weeks ago


London, Greater London, United Kingdom Tripledot Studios Full time
About Us
Tripledot Studios is a dynamic mobile games studio founded by a team of seasoned professionals from leading companies in the gaming industry. With a workforce of 500 and a global presence, we pride ourselves on our innovative approach to game development.

Recognized as the Fastest Growing Business in Europe. Awarded Tech Growth Business of the Year for multiple years. Honored as Best Mobile Developer recently. Our team is passionate about creating engaging and enjoyable gaming experiences. We believe that when our team is passionate about their work, it translates into games that resonate with players.

Position Overview
As the ASO Manager at Tripledot Studios, you will spearhead our App Store Optimization initiatives across various global markets for our diverse portfolio of games.

Your role will involve crafting and implementing effective ASO strategies aimed at enhancing our visibility on app stores. You will possess a comprehensive understanding of the algorithms that influence rankings on both the App Store and Google Play Store, including aspects such as keywords, visuals, and localization, contributing to our organic growth.

Key Responsibilities
Develop and manage our ASO strategies; Optimize app titles, descriptions, visuals, and other key elements; Collaborate with the Creative Marketing team to produce new app store assets; Analyze and report on ASO performance metrics; Monitor competitor strategies and market trends; Coordinate the launch of new applications with cross-functional teams; Work closely with the Marketing team to ensure cohesive and impactful app store presentations.

Required Skills and Experience
Minimum of 2 years of experience in ASO for mobile applications or games; Strong grasp of ASO principles and ranking factors; Familiarity with ASO tools such as App Store Connect and Google Play Console; Analytical mindset with the ability to derive insights from data; Excellent project management and organizational skills; Strong communication skills for effective collaboration; Proficiency in MS Excel and related tools; High attention to detail and presentation skills.

Benefits of Working at Tripledot
Generous holiday allowance to recharge and rejuvenate. Flexible working arrangements to promote work-life balance. Opportunities for professional growth and development. Comprehensive health and wellness benefits. Engaging company culture with regular team events. Supportive programs for personal and family health. Contributory pension plan for future security.
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