Digital Marketing Manager

4 days ago


Peterborough, Peterborough, United Kingdom Travis Perkins Full time

About the Role

We are seeking a highly skilled Digital Marketing Manager to join our team at Travis Perkins. As a key member of our marketing team, you will be responsible for developing and executing our digital marketing strategy to drive business growth and revenue.

Key Responsibilities

  • Develop and implement a comprehensive digital marketing strategy to achieve business objectives.
  • Manage and optimize our paid advertising campaigns across Google Ads, Bing Ads, and affiliate marketing channels.
  • Work closely with the content, SEO, merchandising, marketing, and buying teams to ensure campaigns are aligned with trading activities.
  • Conduct market research and analysis to identify opportunities for growth and improvement.
  • Develop and maintain relationships with key stakeholders to ensure effective communication and collaboration.

Requirements

  • Proven experience in digital marketing, with a focus on PPC and affiliate marketing.
  • Strong understanding of Google Ads, Bing Ads, and affiliate marketing platforms.
  • Excellent analytical and problem-solving skills, with the ability to interpret data and make informed decisions.
  • Strong communication and interpersonal skills, with the ability to work effectively with cross-functional teams.
  • Digital marketing qualification or equivalent experience.

What We Offer

  • A competitive salary and bonus structure.
  • A comprehensive benefits package, including a contributory pension scheme and colleague discount.
  • Opportunities for professional development and growth within the company.
  • A dynamic and supportive work environment.

About Us

Travis Perkins is a leading distributor of building materials in the UK, with a rich history dating back over 200 years. We have a strong commitment to innovation, customer service, and community engagement. Our team is passionate about delivering exceptional results and making a positive impact on our customers and the communities we serve.



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