Digital Marketing Manager

2 months ago

Peterborough, Peterborough, United Kingdom Travis Perkins Full time

Key Responsibilities:

The successful candidate will play a key role in supporting and executing the company's digital strategy to become the leading digital builders merchant in the UK.

Key Accountabilities:

  • Define customer and business requirements for paid advertising channels
  • Manage paid advertising accounts on Google Ads & Bing Ads
  • Establish and maintain an affiliate marketing channel in collaboration with other marketing teams
  • Optimize campaigns in coordination with Content, SEO, merchandising, marketing, and buying teams

Requirements:

To excel in this role, you should hold a Digital marketing qualification or have similar experience. Proficiency in planning, roadmapping, and KPI management is essential. Experience with Google Merchant Centre, Adwords, Analytics, Affiliate Marketing, and Bing Advertising is a plus. Additionally, we are looking for a team player who is innovative, self-motivated, and capable of multitasking.

Benefits:

  • Training and development opportunities
  • Remote and hybrid working options
  • Competitive bonus
  • Company saving and pension schemes
  • Colleague discounts

About Travis Perkins:

Travis Perkins is the UK's largest distributor of building materials with a rich history spanning over 200 years. With multiple businesses, thousands of colleagues, and a vast network across the UK, we are committed to providing our employees with a rewarding and enjoyable work environment where teamwork and results are valued.

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