Head of Digital Media

6 days ago


Crawley, West Sussex, United Kingdom Nestle Operational Services Worldwide SA Full time

Job Summary

Nestle Operational Services Worldwide SA is seeking a highly skilled Digital Media Manager to join our Purina eCommerce Sales team on a 12-month fixed-term contract. As a key member of our team, you will be responsible for the management of Always On Media across grocery, collaborating with Commercial Sales Teams to drive sales and deliver ROI.

Key Responsibilities

  • Recommend and implement Always On Media strategies, collaborating with Commercial Sales Teams to maximize sales and deliver ROI.
  • Drive sales with strategically aligned retail digital media placements in the lower funnel, encouraging shoppers to buy Purina products instead of the competition.
  • Effectively manage multiple customers at any one time, across promotional plans and shopper brand plans within the assigned budget.
  • Monitor and analyze campaign performance metrics to make 'Always On' investment work smarter.
  • Be the first point of contact for customer/agency and main point of contact for Always On Media within the relevant sales team.
  • Collaborate with Commercial Customer Teams to unlock investment that will enable growth in Always On Media inline with sales performance.
  • Lead the development and execution of media strategies and campaigns for emerging channels such as marketplaces and quick commerce.
  • Contribute to building capabilities across the business on retail digital media and online, keeping up-to-date with the latest trends and developments in the media/online landscape.

Requirements

  • Previous eCommerce or Shopper experience and knowledge of how Sales, Brand & Shopper initiatives work together to 'win online.'
  • Online media knowledge of how to amplify brands and promotions through retailer websites.
  • Demonstrated success in analyzing data to implement continuous learning into future work.

What We Offer

  • A competitive salary and benefits package.
  • A bonus scheme.
  • A flexible working scheme.
  • 25 days holiday plus bank holidays plus up to an additional 12 days flex leave.
  • Bank holiday exchange.
  • A competitive pension scheme.


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