Digital Marketing Specialist

4 days ago

Reading, Reading, United Kingdom Allegiance Technology Full time
{"title": "Digital Marketing Role", "company": "Allegiance Technology", "location": "Reading, Berkshire", "salary": "£23,000", "job_description": "

At Allegiance Technology, we are seeking a talented Digital Marketing Specialist to enhance our online presence through website marketing, social media management, content creation, and SEO.

This role is perfect for a recent graduate or someone who has completed a marketing apprenticeship and is eager to kick start their career in digital marketing.

The successful candidate will play a key role in developing and implementing digital marketing strategies to drive business growth and engagement.

Key Responsibilities:

  • Website Marketing: Create and manage blog posts, develop new web pages, and ensure website content is engaging and up-to-date.
  • Social Media Management: Develop and curate content for various social media platforms, manage social media calendars, and engage with the online community.
  • SEO: Optimise website content for search engines, conduct keyword research, and implement on-page and off-page SEO strategies to improve organic search rankings.
  • Content Creation: Develop compelling and creative content for digital marketing campaigns, including articles, videos, and graphics.
  • Analytics: Monitor and analyse website and social media performance using analytics tools, providing insights and recommendations for improvement.

Requirements:

  • A degree in Marketing or a related field, or completion of a marketing apprenticeship.
  • 0-2 years of commercial experience in digital marketing.
  • Strong written and verbal communication skills.
  • Basic understanding of SEO principles and social media platforms is really advantageous.
  • Creative mindset with the ability to develop engaging content.
  • Proactive attitude and a willingness to learn and grow within the role.

Work Environment:

  • Initially, this role requires 5 days in the office to provide hands-on training and support.
  • After settling in, there will be flexibility to work in the office on Tuesday, Wednesday, and Thursday, with remote work options on Monday and Friday.
", "requirements": "A degree in Marketing or a related field, or completion of a marketing apprenticeship. 0-2 years of commercial experience in digital marketing. Strong written and verbal communication skills. Basic understanding of SEO principles and social media platforms is really advantageous. Creative mindset with the ability to develop engaging content. Proactive attitude and a willingness to learn and grow within the role.", "work_environment": "Initially, this role requires 5 days in the office to provide hands-on training and support. After settling in, there will be flexibility to work in the office on Tuesday, Wednesday, and Thursday, with remote work options on Monday and Friday."}

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