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Digital Marketing Specialist
2 months ago
Job Type: Permanent
Salary: Competitive + bonus and package
Location: Remote with occasional travel to Reading
Consultant: Rosie Whelan
We are seeking a highly skilled Senior SEO Analyst to join our team at The Digital Recruitment Company. As a key member of our digital marketing team, you will play a crucial role in driving our SEO strategy and optimizing our website for improved search results.
- Support the SEO Manager in driving the SEO roadmap, prioritizing key activities as needed.
- Work closely with the SEO Manager, digital trading, content, and web production teams to ensure the website is fully optimized for SEO and the right content is being created to drive SEO projects.
- Manage store listings through a third-party platform.
- Perform keyword research and competitive analysis.
- Perform audits, analysis, and reporting on issues/opportunities across the sites.
- Identify and drive opportunities to grow online channels through new SEO projects.
- Conduct day-to-day analysis to monitor SEO activities and build insights to inform the future roadmap.
- Work with external agencies to meet shared goals as needed.
- Support the development of SEO skills and knowledge through the digital team.
- Monthly reporting providing performance insights, recommendations, and strategies for continued improvement.
- Contribute to systems and processes documentation, design, and customization, and configuration of CRM systems.
- Develop new SEO tests and strategies to improve site performance and organic visibility.
- Communicate findings from large volumes of data and analyses from multiple sources to various audiences across the business in a meaningful and engaging way.
- 3+ years' B2C SEO experience, ideally within the digital/retail space.
- Experience with Google Analytics, as well as SEO tools such as Majestic, Screaming Frog, Botify, Stat, SEMrush, etc.
- Excellent planning and organization skills, ability to multi-task, plan, and prioritize work schedule for self and work within agreed timescales.
- Excellent attention to detail and an ability to analyze and interrogate high volumes of data as well as demonstrating an ability to focus on higher-level overview.
- Experience developing and nurturing strong and productive working relationships.
- Excellent interpersonal/communication skills, with the ability to present complex information in an understandable manner to relevant stakeholders.
- Hybrid working
- Bonus structure and strong package
- Excellent career potential
- First-class ongoing training and development
- Supportive and caring environment
- Attractive, successful, and global organization