Digital Marketing Strategist

4 weeks ago


Reading, Reading, United Kingdom Blend Marketing Full time
About the Role

We are seeking a highly skilled Digital Marketing Manager to join our team at Blend Marketing. As a key member of our marketing agency, you will be responsible for creating and managing marketing strategies that drive business growth for our B2B technology sector clients.

Key Responsibilities:
  • Develop and execute digital marketing programmes aligned with inbound demand generation methodology
  • Conduct SEO analysis and create search engine channel strategies
  • Collaborate with the content team to plan content deliverables
  • Lead information architecture planning based on SEO research and customer needs
  • Participate in user experience development workshops, representing the strategic direction
  • Collaborate with the wider team to ensure timely and cohesive activity execution

Requirements

To be successful in this role, you will need:
  • A minimum of 2-3 years of digital in-house or marketing agency experience
  • BA or MA level in Marketing, Business or a related subject
  • Experience and fluency with B2B marketing platforms, website CMS systems, CRM systems, Google platforms, and SEO management tools
  • Passion and strong understanding of the inbound marketing process/methodology
  • Creative, confident, and positive approach to problem-solving
  • Excellent written and interpersonal communication skills
  • High attention to detail
  • Willingness to learn and continuously develop as techniques and requirements advance and change

What We Offer

We offer a competitive salary based on experience, hybrid working, 25 days of holiday plus Bank Holidays, medical insurance, finish-early Friday, pay-day pizza, company pension, and pre-tax contributions to your pension.

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