Marketing Executive
6 days ago
Role: Marketing Executive - Brigg
Salary: Up to £33k per annum
Benefits:
- Pension
- Onsite parking
- Medical cash plan
- Annual bonus
- 20 days holiday + bank holidays
- Company events
- Life insurance
- Referral programme
- Store discounts
- Wellness programmes
Position Overview:
Elevation Recruitment Group is collaborating with a leading manufacturing company operating across multiple B2B brands.
We are seeking a highly skilled and creative Marketing Executive to join our client's expanding marketing team. Reporting to the Group Marketing Manager, you will be responsible for developing and executing impactful B2B & B2C email marketing campaigns, as well as collaborating with the design team to craft compelling email content and visually appealing templates.
Key Responsibilities:
- Develop and execute captivating B2B & B2C email marketing campaigns.
- Collaborate closely with the design team to craft compelling email content and visually appealing templates.
- Conduct and analyse A/B tests, manage the testing calendar, record results, and provide insights for continuous improvement.
- Conduct render testing across devices, email clients, and ISPs to guarantee proper display for the majority of recipients.
- Stay abreast of trends and email marketing strategies from global leaders to gather insights on best practices and innovative ideas.
- Administer email surveys to gather valuable customer feedback, enhancing our understanding of their preferences.
- Coordinate integrated direct mail campaigns to complement and reinforce our email marketing initiatives.
- Supply installer partners with white-label email assets and customised customer journeys.
- Customise digital assets for Installer Partners, ensuring seamless brand consistency.
- Extend marketing services to installers, offering white-label print, web design, and localised digital advertising.
- Supervise artwork briefing and management for print advertising.
- Generate comprehensive reports covering all marketing activities for insightful analysis and future strategic planning.
Requirements:
- Objective, open, honest individual with real integrity and self-awareness
- Strong creative, organisational, problem-solving, and time-management skills
- Adaptable and quick learner
- Must be able to apply the most recent marketing trends to the brand's activities
- Excellent interpersonal, communication, and team-working skills
- Work well with tight deadlines in a team environment
- Able to take projects from start to finish with minimal supervision
- Demonstrable experience using automated email software
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