Marketing Executive

3 days ago

Brigg, North Lincolnshire, United Kingdom Elevation Recruitment Group Full time
Job Description

Role: Marketing Executive– Brigg

Salary: up to £33k per annum

Benefits:

  • Pension
  • Onsite parking
  • Medical cash plan
  • Annual bonus
  • 20 days holiday + bank holidays
  • Company events
  • Life insurance
  • Referral programme
  • Store discounts
  • Wellness programmes

Position Overview:

Elevation Recruitment Group is collaborating with a leading manufacturing company operating across multiple B2B brands.

Due to sustained growth, we are seeking a Marketing Executive to join our client's expanding marketing team. Reporting to the Group Marketing Manager, you will be responsible for developing direct digital communications with Installer Partners and their end users, creating relationships via creative strategies and persuasive content marketing.

Key Responsibilities:

  • Develop and execute captivating B2B & B2C email marketing campaigns.
  • Collaborate closely with the design team to craft compelling email content and visually appealing templates.
  • Conduct and analyse A/B tests, manage the testing calendar, record results, and provide insights for continuous improvement.
  • Conduct render testing across devices, email clients, and ISPs to guarantee proper display for the majority of recipients.
  • Stay abreast of trends and email marketing strategies from global leaders to gather insights on best practices and innovative ideas.
  • Administer email surveys to gather valuable customer feedback, enhancing our understanding of their preferences.
  • Coordinate integrated direct mail campaigns to complement and reinforce our email marketing initiatives.
  • Supply installer partners with white-label email assets and customised customer journeys.
  • Customise digital assets for Installer Partners, ensuring seamless brand consistency.
  • Extend marketing services to installers, offering white-label print, web design, and localised digital advertising.
  • Supervise artwork briefing and management for print advertising.
  • Generate comprehensive reports covering all marketing activities for insightful analysis and future strategic planning.

Requirements:

  • Objective, open, honest individual with real integrity and self-awareness
  • Strong creative, organisational, problem-solving, and time-management skills
  • Adaptable and quick learner
  • Must be able to apply the most recent marketing trends to the brand's activities
  • Excellent interpersonal, communication, and team-working skills
  • Work well with tight deadlines in a team environment
  • Able to take projects from start to finish with minimal supervision
  • Demonstrable experience using automated email software

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