Digital Media Specialist

3 weeks ago

Reading, Reading, United Kingdom SSE Enterprise Full time
About the Role

We are seeking a highly skilled Digital Media Specialist to join our team at SSE Enterprise. As a key member of our marketing team, you will be responsible for managing and optimizing paid digital media campaigns across our SSE Airtricity and SSE Energy Solutions brands in the Irish and GB markets.

Key Responsibilities
  • Develop and implement paid media plans and creative across multiple platforms, including Google Ads, Facebook Ads, and LinkedIn.
  • Monitor and optimize campaigns to deliver maximum Return On Investment, ensuring paid digital campaigns are tracked end-to-end.
  • Analyze and report on campaign performance, providing actionable insights to improve results.
  • Collaborate with the ECS Marketing Team to align paid media plans with overall marketing objectives.
Requirements
  • Demonstrable experience in a similar role, working with Google Ads, Facebook Ads Manager, LinkedIn Ads, and other ad management platforms.
  • The ability to craft compelling ad copy and creatives aligned with brand messaging and digital performance objectives.
  • The ability to interpret data and extract actionable insights.
  • Strong project management skills, capable of handling multiple projects simultaneously.
  • Excellent communication skills to build effective relationships with internal and external stakeholders.
About SSE Enterprise

SSE Enterprise is a leading energy company with a vision to be a leading energy company in a net-zero world. We are committed to helping our customers on their journey to Net Zero by increasing the accessibility of green energy solutions through the provision of customer-driven propositions.

We have a strong market position with great customer relationships and expert customer teams working in Belfast, Cardiff, Dublin, Perth, and Reading. In Great Britain, we operate under the brand SSE Energy Solutions, providing energy and related energy solutions to businesses of all sizes and public sector organizations across Great Britain. In Ireland, we operate under the brand SSE Airtricity, providing energy and related energy solutions to homes, businesses, and public sector organizations across the island of Ireland.

We offer a comprehensive benefits package, including 34 days of annual leave, enhanced maternity/paternity leave, discounted healthcare, salary sacrifice car leasing, and much more. As an equal opportunity employer, we encourage diversity and are committed to creating an inclusive environment for all employees.

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