Group Head of Affiliate Programs

2 days ago

Bury, Borough of Bury, United Kingdom JD Group Full time
Job Title: Group Head of Affiliates

At JD Group, we are seeking an experienced and strategic leader to join our team as Group Head of Affiliates. This role will be responsible for driving the strategy and growth of our affiliate programs across the UK, Europe, and APAC.

Key Responsibilities:
  • Develop and execute a comprehensive affiliate strategy that aligns with the company's overall business objectives.
  • Lead the relationships with global affiliate networks, negotiating contracts and driving growth for each program.
  • Collaborate with cross-functional teams to develop and deliver a strategy that is compliant and aligned to the wider business objectives.
  • Develop and manage a team of affiliate specialists, providing mentoring, appraisals, and guidance on best practices.
  • Analyze and report on performance to the trading functions and AD of Performance Marketing, providing insights into market trends.
  • Work cross-functionally with other marketing channels and trading teams to support campaigns and understand performance and customer behavior across the full marketing funnel.
  • Deliver against targets for the channel globally for traffic and sales and other key metrics aligned to by the business.
  • Develop commercially aligned contracts, negotiating commercials and working closely with procurement and legal teams.
  • Implement and deliver against a project roadmap that drives continual improvement across the channel based on a deep understanding of tracking and program setup/migration where required.
  • Lead the strategy for the markets/fascias, constantly looking for ways to innovate.
  • Ensure the brand and department is well represented across all communications internally and externally.
  • Develop commercially aligned agreements and contracts with key partners to support the wider business strategy.
  • Host and attend QBRs with key partners & relevant industry events.
Role Objectives/KPIs:
  • Drive alignment across various fascias/markets.
  • Deliver on performance targets such as revenue growth and ROI for the channel.
  • Review publisher and network contracts with the support of the lead.
  • Create long-term plans and identify areas of growth/opportunity for the channel.
  • Take ownership of projects.
  • Implement pillars of growth for the programs.
  • Take ownership of plans with the support of the Affiliate Manager/Leads.
  • Create or improve existing processes.
Requirements:
  • Experience managing multiple programs or markets.
  • Experience managing large teams.
  • Proven delivery of strategy and projects that support wider business objectives.
  • Google Analytics.
  • All MS Office products (PowerPoint, Excel).
  • Power BI.
Training Requirements:
  • Leadership Development Programme.

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