Marketing and Communications Strategist

3 weeks ago

Exeter, Devon, United Kingdom National Trust Full time

Overview

***INTERNAL APPLICANTS ONLY***

We are seeking a seasoned marketing and communications professional to engage supporters, encouraging them to participate, contribute, and volunteer for a cherished charitable organization.

Work Environment

You will join the Trust's internal consultancy, a versatile team of specialists with diverse skills and expertise. Collaborating with a multidisciplinary group, including curators, fundraisers, and project managers, you will work alongside others to drive initiatives forward.

Your designated workplace will be the National Trust Regional office. Our hybrid work policy allows you to balance remote work with site visits and meetings at various National Trust locations. We will discuss this further during the interview process, but anticipate spending 40–60% of your workweek at a National Trust site.

Key Responsibilities

As a member of our regional marketing and communications team, you will contribute to the execution of our strategic objectives, supporting National Trust locations and collaborating closely with local teams.

You will develop engaging content across multiple platforms to vividly showcase Trust locations. Your role will involve leading and motivating colleagues in local teams, providing coaching and mentorship to enhance their marketing and communications capabilities.

Your efforts will ignite discussions, offer compelling reasons for visits, and elevate awareness and understanding of the Trust's mission and activities. You will excel in managing competing priorities.

Collaborating with marketing and communications teams throughout the Trust, you will ensure cohesive planning, create content for various channels, and assess the effectiveness of your initiatives.

Ideal Candidate Profile

We invite applications from individuals who are:

  • Proficient in developing marketing and communications strategies within a specific region or business area, successfully meeting targets.
  • Experienced with web content management systems and search engine optimization.
  • Highly skilled in marketing and communications.
  • Effective communicators, capable of building strong relationships within diverse teams, both internally and externally.
  • Creative thinkers and problem-solvers, adept at negotiation and fostering productive networks, confidently using their expertise to influence decisions.
  • Organized and proactive, with a track record of managing projects and a knack for multitasking, focusing on detail, quality, cost, and timelines.
  • Advocates for inclusivity, dedicated to fostering an inclusive culture.

Benefits

The National Trust is committed to its motto 'For everyone, for ever.' We strive to cultivate an inclusive environment where all individuals feel a sense of belonging. It is essential that our workforce reflects the diversity of the communities we serve. We welcome and appreciate differences, ensuring that everyone is embraced within our teams.


• Comprehensive pension scheme of up to 10% of basic salary


• Complimentary access to National Trust sites for you, a guest, and your children (under 18)


• Rental deposit loan program


• Season ticket loan options


• Electric vehicle leasing program


• Employee perks including discounts on gym memberships, shopping, and cinema tickets


• Generous holiday allowance of up to 32 days based on length of service, plus a holiday purchase scheme, subject to meeting minimum criteria.


• Flexible working arrangements whenever feasible


• Employee assistance program


• Free parking at most Trust locations

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