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Marketing Specialist

2 months ago

Exeter, Devon, United Kingdom Dirty Martini Marketing Full time

About Dirty Martini Marketing

We're a dynamic marketing agency specializing in crafting compelling campaigns for the hospitality and luxury sectors. We thrive on innovation, creativity, and delivering exceptional results for our clients.

The Role: Marketing Specialist

As a Marketing Specialist, you'll play a vital role in developing and executing successful marketing strategies across various channels. You'll be responsible for managing campaigns, analyzing data, and collaborating with our team to achieve ambitious goals.

Responsibilities:

  • Develop and implement comprehensive marketing plans aligned with client objectives.
  • Create engaging content across multiple platforms, including email, social media, and website copy.
  • Manage and optimize paid advertising campaigns (PPC) to drive traffic and conversions.
  • Conduct thorough market research and competitor analysis to identify trends and opportunities.
  • Track campaign performance, analyze data, and generate insightful reports to inform future strategies.
  • Collaborate effectively with internal teams and external stakeholders to ensure seamless campaign execution.

Skills & Experience:

  • Proven experience in marketing campaign planning, creation, management, scheduling, and reporting is essential.
  • A strong understanding of the hospitality industry and luxury brands would be highly beneficial.
  • Experience with SEO and/or PPC would be a valuable asset.
  • Proficiency in WordPress and MailChimp is advantageous.
  • Excellent written and verbal communication skills, with a keen eye for detail.
  • Strong project management capabilities and a highly organized approach.
  • A proactive and entrepreneurial mindset with the ability to work autonomously.
  • A passion for learning and staying up-to-date with industry trends.