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Tourism Development Manager

2 months ago


Neath, Neath Port Talbot, United Kingdom Neath Port Talbot County Borough Council Full time
Job Title: Visitor Economy Manager

Job Reference: [Removed]

Location: Neath Port Talbot County Borough Council

Job Type: Full-time

Hours: 37 hours per week

About the Role

We are seeking an experienced Visitor Economy Manager to join our team at Neath Port Talbot County Borough Council. The successful candidate will be responsible for leading the development and implementation of the Neath Port Talbot Destination Management Plan, working closely with stakeholders to promote the county borough as a tourist destination.

Key Responsibilities
  • Develop and implement the Neath Port Talbot Destination Management Plan, ensuring strategic linkages across other plans and policies within the authority.
  • Lead on the delivery and monitoring of destination and pride of place marketing strategies and activities, raising the profile of Neath Port Talbot to new and existing day visitors, staying visitors, local residents, and investors.
  • Co-ordinate and advise tourism industry and community stakeholders from the public, private, and voluntary sectors to deliver collaborative projects which meet regeneration and economic development objectives.
  • Co-ordinate the activities of the Neath Port Talbot Destination Management Steering Group and oversee the various Task and Finish Groups established to deliver actions at a local level.
  • Influence the development and implementation of national, regional, and local policy which impacts upon the visitor economy.
  • Identify and secure funding for the delivery of tourism infrastructure and destination marketing activities for Neath Port Talbot to raise the quality and profile of the destination.
  • Lead on the management, delivery, and monitoring of capital infrastructure and revenue projects which achieve tourism development, including measuring outputs, monitoring, and managing internal and externally funded budgets, managing contracts, submitting financial claims, and preparing project reports as required.
  • Assist in completing funding applications for large and small-scale projects which deliver investment in the county borough and diversify the local economy towards tourism.
  • Lead a small team of internal staff and external contractors to create and deliver major projects which deliver the sustainable growth of the visitor economy.
  • Lead on the design and management of consultation and liaison with stakeholders, businesses, strategic partners, and the local community to inform the creation of projects to meet local need.
  • Management and supervision of the day-to-day duties of the Visitor Economy Officer and any further staff employed through externally funded tourism projects.
  • Manage the provision of good quality destination websites and digital information, including social media content, to meet the needs of visitors to the County.
  • Provide support to tourism businesses and new investors to help them access funding and develop product ideas.
Requirements
  • At least 5 years' experience of working within the visitor economy.
  • Experience of making and informing strategic decisions in a tourism development or destination marketing context.
  • Practical experience of producing and implementing marketing campaigns.
  • Experience of dealing with the media and generating positive press releases.
  • Experience in programme and project management, securing major funding streams to support Tourism projects.
  • Experience of devising policies and plans at a strategic level to guide tourism development and destination marketing initiatives.
What We Offer

We offer a competitive salary and benefits package, as well as the opportunity to work with a dynamic team in a fast-paced environment. If you are a motivated and experienced professional looking for a new challenge, we would love to hear from you.