Marketing Communications Specialist

18 hours ago


Andover, Hampshire, United Kingdom Taylor Hawkes Ltd Full time
About the Role

As a Marketing Communications Specialist at Taylor Hawkes Ltd, you will play a key role in delivering the digital marketing output and communications for our company. This exciting and creative role will involve developing and implementing a consistent tone and style across all our online platforms, including our website, social media channels, and print publications.

Key Responsibilities
  • Plan, create, and publish engaging content across all our digital channels, aligning with our overarching marketing strategy.
  • Maintain and develop our social media presence, ensuring a strong and consistent brand voice.
  • Support the implementation of a cohesive brand style and tone of voice across all our owned content.
  • Develop and execute brand awareness campaigns to promote our company's values and mission.
  • Collaborate with our team to develop email marketing campaigns that drive engagement and conversion.
  • Provide regular, accurate reports and analysis, including return on investment and actionable recommendations for improvement.
  • Research new media opportunities that may benefit our business, staying ahead of industry trends.
  • Proactively manage our social media communities, engaging with users on all platforms.
  • Assist with paid media efforts, including liaising with digital advertising agencies.
  • Aid in the development and integration of content marketing strategies.
  • Stay up-to-date with current digital trends and opportunities, ensuring our company remains competitive.
Requirements
  • Proven experience in managing social media channels and understanding key social media platforms and creative best practices.
  • Ability to recognize and capitalize on social media trends, with a clear understanding of social metrics and reporting.
  • Experience with social reporting and social listening tools, as well as knowledge of organic and paid social media approaches.
  • Ability to work in a fast-paced environment, with good experience working with Adobe Creative Suite.
  • Creativity to bring our company's exciting portfolio of activities to life, with editing skills and attention to detail.
  • Excellent written English skills, with the ability to communicate complex ideas clearly and concisely.


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