Head of Content Marketing and Innovation

3 weeks ago


Swindon, Swindon, United Kingdom National Trust Full time
About the Role

We are seeking a highly skilled and experienced Head of Content Marketing and Innovation to join our Innovation & Digital team. As a key member of our leadership team, you will be responsible for leading our Content Marketing and Innovation teams, driving strategic direction, and acting as a senior advocate for both disciplines.

Key Responsibilities
  • Lead the Content Marketing and Innovation teams, with up to 5 direct reports and a team of 18, to deliver high-quality content and innovative solutions that meet our audience's needs.
  • Develop and implement a strategic direction for Content Marketing and Innovation, aligning with our organisational goals and objectives.
  • Collaborate with stakeholders across the Communications and Marketing directorate and the wider organisation to drive innovation and digital transformation.
  • Work closely with the Head of Digital Products to shape the development of new ways to deliver relevant and effective web content to our audiences.
  • Embed innovation across the organisation, ensuring consistency and effectiveness in digital and wider organisational initiatives.
Requirements
  • Proven experience in leading high-performing teams and driving organisational change.
  • Strong knowledge of innovation theories and approaches, as well as content marketing and content design best practice.
  • Excellent stakeholder management and communication skills, with the ability to inspire and influence others.
  • Experience in budget management and reporting.
  • Ability to work collaboratively in a group setting, handling multiple projects and meeting tight deadlines.
About Us

The National Trust is a charity that protects and preserves historic sites and green spaces for future generations. We are committed to creating an inclusive culture where everyone feels welcome and valued. We offer a range of benefits, including a substantial pension scheme, free entry to National Trust places, and a rental deposit loan scheme.

We are an equal opportunities employer and welcome applications from diverse candidates. If you are passionate about innovation and content marketing, and have the skills and experience to succeed in this role, we encourage you to apply.



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