Communications Strategy Lead

3 weeks ago


Bristol, Bristol, United Kingdom Driver and Vehicle Standards Agency Full time

Position Overview

Are you adept at fostering relationships and conveying impactful messages?

Do you possess the ability to create and execute high-caliber communication strategies?

Can you excel in a dynamic and diverse workplace?

We are looking for a proactive and enthusiastic professional to enhance our communications division within the Driver and Vehicle Standards Agency (DVSA).

Role Responsibilities

As a Communications Strategy Lead, you will play a pivotal role in promoting road safety across Great Britain by developing, coordinating, and guiding the execution of DVSA's communication initiatives based on data-driven insights.

Your primary focus will be on crafting engaging and motivating road safety narratives that align with our mission of ensuring safer drivers, vehicles, and journeys for everyone. With millions of vehicles on the roads and a significant portion of the population holding driving licenses, your contributions will impact a vast audience.

If you are passionate about strategic communication and can distill complex policies into clear communication goals, we encourage you to consider this opportunity.

Key Responsibilities Include:

  • Formulate DVSA's core strategic communication plans within your designated business sector.
  • Assist in key internal and external initiatives, supporting the delivery of the Communications and Engagement Strategy, in collaboration with your supervisor.
  • Provide specialized knowledge to ensure effective communication with senior executives and corporate leaders.
  • Safeguard and enhance DVSA's public image, acting as a trusted advisor while considering the broader implications of communication efforts.
  • Identify customer needs and articulate the processes involved.
  • Oversee and refine corporate communication messages and channels, both internal and external. Utilize insights to advise on optimal channels, targeting the appropriate audience to achieve desired outcomes.
  • Ensure all communications adhere to established guidelines and quality standards, evaluating their effectiveness.

Candidate Profile

We seek a confident individual capable of delivering clear and professional messages to the organization. You excel at adjusting your communication style to suit different audiences and enjoy collaborating closely with others. Your adaptability and flexibility will enable you to meet the evolving needs and strategic goals of the organization. You will thrive in managing a diverse and demanding workload while appreciating the autonomy of your role.

Building rapport quickly with key stakeholders, both internally and externally, is essential. You are a natural communicator, able to navigate challenging discussions with ease.

Applicants should have experience in a communication role, demonstrating a background in strategic communications, media, digital, or internal communications.

Additional Information

Occasional travel may be required, including overnight stays. Candidates should be willing to pursue a professional qualification in communications, such as CIM, CIPR, NCTJ, or IOIC.

This position offers flexibility through a hybrid working model, allowing for a balance between remote and on-site work. Our expectation is that you will spend a minimum of 60% of your time at your designated base location.

About the Driver and Vehicle Standards Agency (DVSA)

The DVSA is dedicated to maintaining safe and sustainable transportation across Britain. We support individuals throughout their journey to ensure safe driving practices, vehicle safety, and protection from unsafe drivers and vehicles.

Our goals include:

  • Enhancing road safety
  • Improving customer services
  • Promoting greener and healthier transport solutions
  • Leveraging technology and data
  • Supporting economic growth and development

We are committed to fostering a workplace that values purpose, professionalism, and pride in our work. Our teams are supportive, diverse, and inclusive, providing opportunities for growth and meaningful contributions to society.

Employee Benefits

  • Flexible working arrangements promoting work-life balance
  • Generous pension scheme with substantial employer contributions
  • Annual leave starting at 25 days, increasing with service
  • 8 public holidays plus an additional day for special occasions
  • Access to the latest technology and IT equipment
  • A culture that encourages diversity and inclusion
  • Comprehensive learning and development opportunities
  • Discount schemes with various retailers
  • Employee assistance programs for health and wellbeing
  • Cycle to work initiatives and gym membership discounts


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