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Marketing Coordinator
2 months ago
We are seeking a highly motivated and experienced Marketing Coordinator to join our team at TRP Recruitment. As a Marketing Coordinator, you will play a key role in supporting the development and implementation of our marketing strategy, with a focus on social media and content creation.
Key Responsibilities:- Collaborate with the Creative team to produce engaging social media content, including Instagram Stories, Reels, and TikTok videos.
- Monitor industry trends and competitor activity, providing insights and recommendations to the Marketing Manager.
- Manage and respond to customer comments and messages on social media, ensuring a timely and on-brand response.
- Develop and implement a weekly social media content plan, aligning with the brand's values and tone of voice.
- Oversee the scheduling and posting of content across all social media channels, including Instagram, Facebook, TikTok, Pinterest, and LinkedIn.
- Write compelling social media caption copy, ensuring consistency with the brand's tone of voice.
- Track and analyze social media analytics, providing insights and recommendations to the Marketing Manager.
- Assist in the development and implementation of influencer marketing campaigns, including outreach, gifting, and budget tracking.
- Develop a deep understanding of the brand's tone of voice, expanding copywriting skills to include email and website content.
- Collaborate with the Brand and Graphic Design Lead to create engaging content and increase posting frequency and engagement on social media.
- Support the Marketing Manager in delivering and administering the seasonal marketing strategy, including influencer partnerships, brand collaborations, events, and customer activations.
- Confidence, drive, and energy in a fast-paced marketing environment.
- Excellent organizational and communication skills.
- Previous experience in a marketing role, with a focus on social media and content creation.
- Strong social media skills and experience.
- Able to think creatively and develop new marketing initiatives and ideas.