Ecommerce Merchandising Specialist

4 days ago


Altrincham, Trafford, United Kingdom NJR Recruitment Full time
About the Role

NJR Recruitment is seeking an experienced Ecommerce Merchandising Specialist to join our client's buying team in South Manchester. As a key member of the team, you will be responsible for the effective management of our client's websites and App, including product launches, trade reporting, and visually merchandising.

Key Responsibilities
  • Trading
    • Own agreed website departments and visually merchandise all relevant product categories, homepage categories, and ongoing collection categories in line with seasonal trading calendars and marketing plans.
    • Review key lines and bestselling products weekly to ensure opportunities are maximized and products have good visibility throughout the website and on digital marketing channels.
    • Review slow-selling products with Stock Merchandising and agree with the Ecommerce Merchandising Lead on appropriate actions to improve sales.
    • Maintain onsite search rules and search management, including synonyms, searches with zero results, stop words, compound words, and redirects.
    • Have knowledge of sorting rules and product recommendations rules and support the EMM and Digital Optimisation Manager on implementing these as applicable.
  • Website Content
    • Decide on product selects for online content, including homepages, inspirations, navigation, and landing pages, in line with the seasonal plan created with the Ecommerce Merchandising Lead.
    • Demonstrate commitment to innovation and input ideas, content requirements, and brief website content to internal Creative & web development teams.
    • Take away key learning from competitor analysis, end-of-season reviews, and convert into proposals for content changes/new initiatives where applicable.
    • Brief website content testing requirements to EMM and Digital Optimisation Manager as applicable to increase website content engagement.
  • Reporting
    • Deliver associated trade reporting as agreed with the Ecommerce Merchandising Lead, providing actionable insights to boost trade across all key websites and App.
    • Use Analytics tools and associated systems to inform merchandising and trading recommendations made to the Ecommerce Merchandising Lead.
  • Optimisation
    • Input ideas to shape the detail and direction of the Product Recommendations ruleset testing roadmap.
    • Support the Head of Digital and Ecommerce Merchandising Lead as required in adopting new merchandising features available on the SCC platform or via third-party technology providers.
Requirements
  • Strong experience in a Marketing or Merchandise Environment, specifically Ecommerce is advantageous.
  • Fashion and Product experience or knowledge is advantageous.
  • Have a great eye for detail.
  • Have strong organisation and time-management skills.


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