Head of E-commerce

6 months ago

London, United Kingdom Loci Full time

LØCI is a British lifestyle brand with a global vision, combining style & purpose through the creation of luxury vegan products.

Launched in 2021, the brand has enjoyed exciting growth and a strong celebrity following.

This growth trajectory now means that LØCI is looking to strengthen and push on to the next stage.

**Role: Head of E-commerce**

In a highly competitive market, LØCI stands out as a serious challenger and is looking for the right person to join the senior team and help drive the brand towards its global ambitions.

**The Role**:
The Head of E-commerce at LØCI will develop and scale the E-commerce function. The role involves setting and shaping the e-commerce strategy, hands-on execution and developing the e-commerce team under the agreed strategy.

Specifically, you will be expected to:

- Lead and execute the strategic planning and implementation of all E-commerce activities.
- Manage and maintain the e-commerce platform, develop and implement strategies that optimise customer experience, and website performance, increase conversion rates, and drive revenue.
- Implement market-leading technology solutions and develop a long-term feature roadmap to improve e-commerce performance.
- Utilise data and analytics to gain customer insights, deliver performance improvements, identify new opportunities, achieve KPIs, and inform future strategy.
- Advocate for a digital-first approach across all areas of the business, fostering a culture of innovation and adaption to digital advancements.
- Develop an e-commerce team, providing effective training, coaching, and mentorship to empower team members.
- Work closely with the marketing team to drive and optimise new customer acquisition, create, and execute promotions, and other initiatives to increase sales and customer engagement.
- Innovate and manage content creation across digital platforms, ensuring brand coherence and appeal.
- Collaborate across the business to ensure alignment with overall business objectives and to optimise the customer experience across all touch points.

**You will have all of the following:
- A track record of success in a high-growth DTC retail environment (ideally apparel/footwear)
- Proven experience in delivering improvements to key e-commerce metrics (performance, optimisation, customer experience, etc).
- Experience in a senior-level e-commerce position, with the comfort of hands-on execution.
- Experience in managing e-commerce projects.
- Strong data-focused skills that support trend analysis and decision-making from various data points.
- Proven ability to build and lead a high-performing e-commerce team, including hiring, training, and fostering a culture of collaboration and innovation.
- They will embrace the requirement to roll up their sleeves in a hyper-growth environment and be a high-energy self-starter.

**Package**: Competitive salary + bonus + benefits

**Location**: London

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