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Senior Digital Marketing Analytics Consultant
4 months ago
**149586/CH**
**Senior Digital Marketing Analytics Consultant**
**Up to £90,000**
**London - Flexible Working**
**Company**
Part of a wider Marketing Group, this brand focus on working primarily across the Retail, FS&I and eCommerce platforms, but are growing and expanding within this area to develop a varied client base. They have successful and best-in-class functions acrossCRM, Customer Analytics and Data Science, alongside a plethora of reach and functionality within broader Data Analytics, however, are now looking for a Senior Digital Marketing Analytics Consultant to head up their Marketing Analytics function.
**Role**
The role would be split across a variety of different responsibilities. Primarily, the function of the role is to provide best-in-class Marketing Analytics expertise to their clients from both a hands-on and a strategic perspective, using your plethora ofexperience within the market to lead client projects and educate them on the effectiveness of their Marketing Analytics capability. You would also be leading a team of Junior Analysts, mentoring and developing their skillsets, with the ambition to grow outthis team further in future. Finally, you would be working with senior stakeholders in the consultancy and your clients, to grow accounts and spot areas for development.
**Skills Needed**
- Sustained Marketing Analytics experience
- Google Suite and/or Adobe Suite expertise (Google Analytics, Adobe Analytics, Google Tag Manager, Adobe Launch, Google Optimize, Adobe Target)
- Experience working with SQL to draw Insights
- Dashboard Creation experience using PowerBI/Google Data Studio/Tableau
- Great Stakeholder Management skills, ideally at some point, with some experience within a Client-Facing position.
**Salary and Benefits**
**How to Apply**
**KEY TERMS
**IBM, Coremetrics, Google Analytics, GA, Omniture, SiteCatalyst, Adobe Analytics, Analyst, Web, Digital, Online, Website, Financial Services, Finance, A/B, Test, Split, Multivariate, MVT, Tracking, Code, Tagging, Tags, Insight, Client, Agency, Management,Strategy, CRO, Conversion, Optimisation, Optimizely, Test and Target, Adobe Target, Maxymiser, VWO, Visual Website Optimiser, Tag Manager, Tag-manager, Tagging, Tag Management, Set Up Tags, Manage Tags, Manage Tagging, Managing Tags, Managing Tagging, SettingUp Tags, Analytics Tracking, Implement Tags, Implement Tagging, Tagging Implementation, Tag Implementation, Tracking Implementation, Analytics Implementation
