Executive, Global Property Solutions
3 months ago
THE AGENCY
Creative Artists Agency (CAA) is the leading entertainment and sports agency, with global expertise in filmed and live entertainment, digital media, publishing, sponsorship sales and endorsements, media finance, consumer investing, fashion, trademark licensing, and philanthropy. Distinguished by its culture of collaboration and exceptional client service, CAA’s diverse workforce identifies, innovates, and amplifies opportunities for the people and organisations that shape culture and inspire the world. The trailblazer of the agency business, CAA was the first to build a sports business, create an investment bank, launch a venture fund, found technology start-up companies, establish a philanthropic arm, build a business in China, and form a brand marketing services division, among other innovations.
Named Most Valuable Sports Agency by
_Forbes_ for nine consecutive years, CAA represents more than 3,000 of the world’s top athletes in football, baseball, basketball, hockey, and soccer, in addition to coaches, on-air broadcasters, and sports personalities and works in the areas of broadcast rights, corporate marketing initiatives, social impact, executive search, and sports properties for sales and sponsorship opportunities. Founded in 1975, CAA is headquartered in Los Angeles, and has offices in New York, Nashville, Memphis, Chicago, Miami, London, Munich, Geneva, Stockholm, Shanghai, and Beijing, among other locations globally.
OVERVIEW
CAA is seeking a strategic marketer to further build our Global Property Solutions capability. In this role, you will be responsible for architecting strategic partnership solutions that address a brand’s business priorities. You’ll build sales enablement tools and dive deep into understanding category dynamics. You’ll serve as a catalyst for new business development and help us perationalize our global property sales team.
This is a cross-functional, highly visible role. You will be central to enhancing and broadening the group’s value proposition to internal and external stakeholders. The ability to think strategically, communicate effectively, lead in ambiguity and build consensus will be keys to your success.
What You’ll Do
Strategy & Ideation- Translate brand objectives into strategic partnership solutions. You’ll help the team respond to brand briefs with thoughtful and actional recommendations.- Study and share evolving industry and sponsorship trends with peers and property clients with an eye towards generating new prospects and revenue opportunities.- Anticipate emerging category trends and implications to CAA’s sports clients.- Lead research initiatives, identifying tools and resources that will aid in the consumer insight gathering and strategic planning process.- Anticipate the needs of our sellers, troubleshoot and problem solve with internal teams to proactively provide solutions.- Lead client meetings and statuses.
Solutions and Sales Operations- Contribute to, oversee and maintain a sales toolkit, comprised of: generic sales materials, library of outcome-based case studies, category insights and activation best practices.- Act as a conduit to our property clients and oversee the distribution of information, materials and insights to our sales colleagues.
Creative Development & Project Management- Work collaboratively with our design teammates to develop persuasive sales communications materials featuring high impact visuals and research-fueled insights.- Set project timelines, ensuring team members have a balanced workload as well as challenging, level-appropriate projects to learn and grow.- Direct and drive process improvements-ensure our ways of working are defined, reviewed improved and maintained.- Ensure timely project delivery and quality control.- Mentor and support junior team members to ensure timely project delivery and quality control.
Relationship Management- Build and maintain relationships with sports property and brand clients, industry partners and other internal departments.- Cultivate existing brand relationships to make sure they can take full advantage of CAA’s ever-growing suite of sports property offerings.
Who You Are- A strong writer, presenter and communicator; able to confidently present and sell ideas.- A collaborative, team-oriented worker with strong time management and organisation skills.- A problem solver who combines data and insights with creativity to provide expertise, partnership strategy and consultation to brands and property clients.- Detail oriented with commitment to follow through.- Nimble and flexible with ability to oversee multiple deliverables and client requests.- Excited to manage and grow team members.
QUALIFICATIONS/REQUIREMENTS
- Must have solid previous experience developing partnership marketing programs and campaigns.
- Experience drafting, developing and presenting to secure multi-year partnerships.
- Demonstrated ability to establish high levels of trust and i
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