Marketing Specialist

3 months ago

Warrington, United Kingdom Element Materials Technology Full time

Overview:
Element Materials Technology have an opportunity for a

Supporting the Marketing Manager, you will be part of the wider EMEAA marketing team and will leverage best practice to increase brand awareness and generate leads. You will also create and deliver marketing campaigns which drive customer engagement.

We are committed to continuous improvement of our processes and people. In this role you will be provided with the opportunity to exchange ideas with peers, widen your skillset and progress your career.

**Responsibilities**:

- Develop and deliver effective marketing campaigns to promote our range of services
- Collaborate with our experts to produce engaging, value added content (articles, thought leadership, case studies, videos, brochures etc)
- Utilise digital channels to drive traffic and optimise conversions for lead generation and customer nurture
- Drive engagement using marketing automation across all touchpoints in the customer journey
- Utilise reporting data to provide insights into campaign performance
- Work with stakeholders to deliver compelling messaging and value propositions for target audiences
- Increase reach and brand awareness through PR activity in key industry associations and publications
- Plan and project manage execution of the business unit’s events programme

Skills / Qualifications:

- Significant experience with B2B campaign management experience, along with the ability to work with internal and external stakeholders
- Bachelor’s Degree in Marketing/Communications or equivalent in experience
- Excellent written and verbal communication skills
- Demonstrates a problem solving, proactive attitude with the ability to thrive in an evolving marketing team
- Strong team player who is also comfortable working independently and taking ownership of tasks/projects
- The ability to multitask, prioritize, and meet tight deadlines
- A customer-centric, results-driven mindset
- Experience with CMS / CRM (Sitecore / Microsoft 365 would be desirable)

LI-LM1

Company Overview:
Element is one of the fastest growing testing, inspection and certification businesses in the world. Globally we have more than 7,500 brilliant minds operating from 200 sites across 30 countries. Together we share an ambitious purpose to ‘Make tomorrow safer than today’.

When failure in use is not an option, we help customers make certain that their products, materials, processes and services are safe, compliant and fit for purpose. From early R&D, through complex regulatory approvals and into production, our global laboratory network of scientists, engineers, and technologists support customers to achieve assurance over product quality, sustainable outcomes, and market access.

While we are proud of our global reach, working at Element feels like being part of a smaller company. We empower you to take charge of your career, and reward excellence and integrity with growth and development.

Industries across the world depend on our care, attention to detail and the absolute accuracy of our work. The role we have to play in creating a safer world is much bigger than our organization.

Diversity Statement:
At Element, we always take pride in putting our people first. We are an equal opportunity employer that recognizes diversity and inclusion as fundamental to our Vision of becoming “the world’s most trusted testing partner”.

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