Product Marketing Manager Asian Fmcg
7 days ago
Title: FMCG Product Marketing Manager ( ASIA)
Sector: wellness and health within FMCG
Salary £43000-£48000
Languages: Fluent English. (any additional Asian language is useful)
Location: surrey
Contract : Hybrid ( 3 days in office)
Company : This company is at the very cutting edge of e-commerce and the supply chain and specialized in bringing goods from China, Hong Kong and Singapore to retailers globally. With 170 warehouses around the world, it supplies over 400,000 online andoffline small and medium-sized retailers. With the dramatic growth in e-commerce and a huge interest in supporting smaller manufacturers, this company is now expanding fast and is looking to appoint a new Product Marketing Manager who will help increase brandawareness with large and smallretailers and help to support new product launches
Duties: _You will be managing 2 Administrators who will provide you with marketing support and help you track and administer sales information and forecasting_
**Marketing
- _drive awareness_**
- Work closely with national (retail or wholesale) FMCG account managers to plan, execute and monitor all product marketing campaigns
- Use social media to drive product awareness
- Liaise with the external digital marketing agency
- Manage a marketing budget and produce marketing reports
- Ensure all website information is up to date
- Research category trends
- Liaise constantly with supermarket clients and other retailers, to create promotion plans
**Product launches -_Measure and_Monitor_**
- Plan the product launches
- Track and measure the success of launches
- Monitor uptake and orders that flow from marketing efforts
- Oversee and own the P&L of each product
- Use Google analytics to measure campaign success
- Analyse - and interpret - sales statistics
- Ensure that the warehouse stock levels are accurately forecasted and stock levels are monitored
**REQUIREMENTS**
- Marketing degree
- FMCG product marketing background
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