Category Commercial Manager

3 days ago


London, United Kingdom eSift Ltd Full time

Our client has outlets in 36 countries around the world; from the UK to Australia. They have experienced and established teams in all of these countries with local experts who are in touch with the market and ensure that the brands and service they offerare right for the local customer. Thanks to their global scale they can take ideas and innovations from the other side of the globe and share these with you. They certainly can create completely new and ground-breaking concepts based on their huge depth offood and beverage knowledge.
Location: Hybrid - 2 to 3 days in London, 1 day in field, 1 to 2 days remote

**Salary**: Up to £60k per annum
The role of the Category Commercial Manager will involve a rigorous and thorough commercial modelling and analysis ensuring all commercial activity is profit additive, this role will present regularly to the UK and Global CEOs and other senior stakeholders,and plans must stand up to scrutiny, demonstrating that due rigour has been applied.
You will be expected to use a variety of levers to drive like-for-like sales growth, such as range improvement, optimisation of price and promotion, upselling and maximisation of the use of space, and will drive category performance e.g. hot drinks, as wellas the performance of the brand or brands.
Key responsibilities will involve:

- New openings, modelling of forecast sales mix at product level working alongside Commercial managers
- Support Category manager (or) Commercial manager in preparing proposals for trading or commercial forum sign off
- Work with Commercial executive / manager to ensure consistent implementation of the agreed strategy at brand level. E.g. Tracking compliance of activities prior to detailed reviews
- Reviewing data pre to post or year on year, normalisation of data to ensure seasonal and external factors driving performance are mitigated within reason
- Ensure that the true cost to the business of product decisions is considered, within analysis
- Post completion review of new openings
- Review - report results at weekly trade and monthly commercial forum meetings
- Spend time in the field (c. 1 day/week) - observing and supporting implementation in operational units
Our ideal applicant will have the following skills/knowledge:

- Track record of analysing commercial data to drive insights and change in businesses
- Good grasp of commercial issues in a consumer/retail environment
- Must be able to drive decision-making through analysis and based on evidence, rather than intuition
- Evidence of building effective working relationship with commercial teams
- Good communication skills
- Ability to self-manage and to work under pressure and deliver within deadlines
- Strong team member
- Must be able to develop innovative ideas to drive top and bottom line, testing, learning and refining and then operationalising them
- Structured and analytical thinker
- Exceptional attention to detail
- Ability to focus effort on most profitable outcome
- Innovative and bold - able to find new ways of doing things, challenge the status quo, take an entrepreneurial approach (measured risk, high reward)


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