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Senior E-Commerce Manager
2 months ago
Senior E-Commerce Manager
Do you have an entrepreneurial spirit and are looking for the right opportunity to demonstrate your skills?
Are you able to foster great relationships with internal and external stakeholders?
Do you have an appetite for spotting commercial opportunities?
MacGregor Black is currently partnering with a leading consumer goods business, on the search for a Senior E-commerce Manager. This is a permanent position based in North East England.
The Senior Ecommerce Manager role is pivotal in driving the digital presence of the business, optimizing e-commerce platforms and ensuring seamless customer experiences. The ideal candidate will be highly analytical, strategically minded, and capable of leading cross-functional teams to achieve business goals.
Key Responsibilities
- Lead the operation and optimization of our e-commerce website to ensure a seamless user experience.
- Oversee website performance and implement strategies to enhance functionality and user engagement.
- Drive digital marketing efforts focusing on innovative strategies to attract and retain customers.
- Utilise your expertise in digital marketing to improve traffic acquisition, conversion, and sales.
- Ensure a positive and seamless customer experience on all marketplace platforms.
- Work with outsourced developers to maintain technical excellence and high-quality deliverables.
- Identify and execute strategies to boost online trading performance.
- Collaborate with product teams to understand product potential, pricing strategies, and effective marketing approaches.
- Manage all online activities related to traffic acquisition, sales, and conversion.
- Analyse market trends and competitor activities to enhance website performance.
- Utilise data analytics tools to track key performance indicators.
- Generate insights from data to drive informed decision-making and performance improvement.
- Develop a content calendar and oversee website content updates, including product uploads and landing pages.
- Ensure high-quality content that drives engagement and conversions.
- Regularly report on website and sales performance.
- Identify and implement opportunities for continuous improvement.
- Manage and optimize our presence on online marketplaces to maximize reach and profitability.
- Oversee technical and on-page SEO efforts.
- Manage and optimize paid media campaigns to drive traffic and sales.
- Develop and execute a comprehensive social media strategy to boost brand awareness and engagement.
- Create and schedule content, monitor performance, and interact with the online community.
- Ensure a seamless customer experience across all sales channels.
- Integrate online and offline sales strategies to optimize the omni-channel model.
- Work closely with cross-functional teams, including marketing, sales, and logistics, to align strategies and goals.
- Collaborate with third-party partners and vendors to optimise processes and relationships.
What are we looking for?
- 3-5 years’ operating at a similar level in online retail.
- Proven experience in driving online performance through clear strategy and execution.
- Confident user of Shopify and other CMS platforms.
- Experience in digital marketing and e-commerce (5 years preferred), managing social media platforms and strategies.
- Experience with omni-channel retail models.
- Strong data analysis skills, specifically related to web traffic and conversion.
- Entrepreneurial, creative, and commercial mindset.
- Expertise in website optimisation and SEO.
- Strong understanding of paid media, particularly paid search.
- Experience managing online marketplaces.
- Ability to thrive in small, close-knit teams and make quick decisions.
- Excellent written and verbal communication skills for content creation and community engagement.
- Strong understanding of omni-channel strategies and execution.
Competitive salary & Performance Based Bonus
Please contact Daniel Hookway today for more information.
