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Head of Marketing

4 months ago

Liverpool, United Kingdom In Technology Group Full time €50,000

Head of Marketing Onsite in Liverpool (Option of hybrid after the probationary period) Up to £50,000 DOE This is a leadership position within our business, seeking an expert in marketing and lead generation with extensive experience in driving B2C sales. Responsibilities will include: Managing and continually enhancing our B2C website and sales portal Developing marketing strategies to achieve B2C sales targets Identifying and managing third-party lead generation partners Planning and executing comprehensive digital marketing campaigns Monitoring and analyzing marketing performance data Producing reports on marketing activities and outcomes Managing, developing, and promoting the brand to build awareness Creating and implementing multi-channel campaigns with a focus on digital, as well as traditional methods Assisting with various marketing activities as needed within the businessRequirements: High-level experience in B2C marketing (5+ years) Marketing qualification (Degree / CIM or similar) Experience in strategy development, paid social advertising, email marketing, copywriting, data analysis and reporting Experience in lead generationIn Technology Group Ltd is acting as an Employment Agency in relation to this vacancy