Head of Marketing

5 months ago

Liverpool, United Kingdom 3R Consulting Full time

Are you a B2B marketing professional looking to take the lead of a well established manufacturers marketing strategy?

Our client is a leading manufacturer in their sector and is looking for a results-driven marketing professional to lead their growing marketing team as Head of Marketing.

**What will you be doing?**
- Plan and implement marketing strategies through multiple channels such as but not limited to Catalogue design, web development, print advertising, mail shot, trade shows.
- Brand development and positioning
- Manage internal and external communication such as newsletters, articles.
- Manage product campaigns and events in line with product developments.
- Assessing the results of marketing campaigns.
- Managing departmental cost centres and advertising budgets.
- Development of social media and online strategy.
- Identifying new market opportunities.
- Review competitor activity and identify product development opportunities.
- Maintain annual price files and product marketing data.
- Manage departmental budgets, manning frames and capacity planning in line with the companies’ strategical objectives.
- Driving profit improvement plans with in your department.
- Working with IT to develop and enhance further the systems.
- Completing KPI data and reporting to the shareholders and directors on a regular basis.
- Working closely with the senior management team across all areas of the business.

**Requirements**:

- Experience in B2B marketing (essential)
- Degree level qualification in marketing
- The ability to make important decisions and cope with the pressure of demanding targets and tight deadlines.
- Proactive, positive and supportive of colleagues
- Well organised with effective project management skills and commercially intuitive
- Good analytical skills with the ability to understand data, show initiative and communicate findings.
- Proficient in Microsoft Office.
- Ability to communicate well with other departments and stakeholders.

**Salary**: £55,000.00-£65,000.00 per year

Schedule:

- Monday to Friday

Work Location: In person

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