E-commerce Executive
1 week ago
About Vyta Health
Founded in 2009 Vyta Health is a leading, independently owned distributor of US branded vitamins and supplements across Europe and number 1 reseller of US brands on Amazon Europe. With distribution centres in both the UK and the Netherlands, Vyta Health employs a team of over 40 people. Our mission is to improve wellbeing across Europe by supplying high quality vitamins, supplements, and wellness products that meet our customers needs.
Vyta Health are looking for someone to join our E-Commerce Team and wish to appoint an E-Commerce Executive. This full-time job will be based in our Driffield, UK office.
To support the Ecommerce team in maximising the potential of all ecommerce channels through effective site management, campaign optimisation, and data-driven decision-making.
Website Management & Optimisation
Manage day-to-day site activities, including product launches, promotions, and key content updates.
Ensure web content and product listings are current, accurate, and optimised for SEO.
Build optimised landing pages and bespoke customer journeys to support campaigns and trading initiatives.
Analyse sales data to identify cross-sell and upsell opportunities.
Performance Marketing & Campaign Management
Manage and optimise paid advertising campaigns across Google Ads and Meta platforms to maximise ROI.
Oversee Google Merchant Centre, ensuring shopping feeds are correctly set up and optimised for performance.
Regularly monitor campaign performance, adjusting as needed to improve results.
Stay updated on trends and best practices in digital advertising, paid media, and ecommerce strategies.
Create insightful performance reports demonstrating account health and ROI for internal stakeholders.
Monitor key performance indicators (KPIs) across ecommerce channels and provide actionable recommendations.
Report on customer behaviour, sales trends, and site performance to inform decision-making.
User Experience Optimisation
Continuously assess and improve website usability, navigation, and overall customer journey.
Conduct regular website audits to identify areas for improvement, such as load times, mobile responsiveness, and accessibility.
Leverage customer feedback, heatmaps, and analytics to make data-driven decisions for UX improvements.
Stay updated on UX trends and best practices to ensure the website remains competitive and engaging.
Manage online stock availability and align merchandising strategies to maximise conversion rates.
Assist Customer Services with resolving technical website queries.
Work closely with marketing and procurement teams to align ecommerce activities with business objectives.
Liaise with the Head of Marketing and other departments to execute campaigns and promotions seamlessly.
Some experience in ecommerce, digital marketing, or a related field (internships or entry-level roles count).
Hands-on experience with ecommerce platforms (e.g., Basic understanding of Google Ads, Google Analytics, and/or Meta advertising.
Knowledge of SEO principles and content optimisation.
Proficiency in using Microsoft Office Suite.
Ability to be flexible and adaptable.
Rewarding and inclusive bonus scheme of up to 10% of your salary
Company pension
On-site parking.
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