Partner Marketing Manager
2 weeks ago
About The Channel Company
The Channel Company is the global leader in data-driven growth acceleration solutions and services for the IT channel. With 40+ years of channel expertise and a premier portfolio of editorial brands, marketing and event services, and strategic consulting, we help technology vendors, solution providers, and IT decision-makers worldwide unlock better business outcomes.
Our global audience of technology decision-makers rely on our trusted portfolio of print and digital publications to stay current with technology news and trends. Channel-focused marketing, in-demand events, partner program enablement, leadership networks, and dedicated consultants empower channel leaders with insights, connections, and strategies that propel success in the IT channel.
The Channel Company values differences because they enhance dynamic teams. We know that the confidence gap can get in the way of connecting with the best candidates. Please do not hesitate to apply – we would be honored to connect with you.
Role Overview:
As a Partner Marketing Manager, you will be tasked with working on behalf of our client – a leading Cloud Service Provider – to develop & support their Partner ecosystem. Your primary responsibility will be to enable and empower Partners to generate demand for their products, solutions, and services through integrated marketing activities.
You will be providing advice and support on marketing tactics and strategies, so you will need to have a strong marketing background. You will have a good knowledge of online and offline marketing and would have managed and executed marketing plans and campaigns, acting as a central liaison throughout the project.
Main Responsabilities
• Conduct marketing consultations with Partners to understand their needs and recommend tailored marketing packages and activities
• Guide partners on leveraging Vendors’ marketing programs, including driving utilization of marketing development funds (MDF).
• Support the accurate tracking and measurement of partner engagement activities
• Deliver monthly reports on program performance and success metrics to local stakeholders
• Support the execution of joint marketing campaigns and initiatives between the vendor and its partner network
• Serve as a subject matter expert and trusted advisor to help partners maximize the impact of their marketing efforts
• Creating marketing briefs for presentation and partner training
• Monitor leads and be accountable for supporting the end to end lead management process
• Be responsive and act as first point of contact for specific client deliverables
Requirements
• Excellent communication skills, written and verbal in English, another language is a big plus.
•3+ years of experience in a marketing, partner enablement, or customer success role
•Strong understanding of the cloud computing industry and Partner ecosystem
•Excellent communication and consultative selling skills
•Proficiency in using marketing automation and CRM tools
•Familiarity with data analysis and reporting
•Ability to work independently and collaboratively across teams
•Bachelor's degree in marketing, business, or a related field
What you can expect from us:
As well as working with the most interesting, talented and fun people in Media and Marketing, we operate a culture where success is recognized. You will be supported throughout your career at The Channel Company, tailoring your development through management support, internal and external training courses, and on the job training.
Our employee perks & benefits:
• 35 working hours per week, Monday to Friday
• Opportunity to join a growing business with lots of opportunities to influence.
• Pension scheme with 5% employer contributions.
• International Temporary Remote Working Policy
• Life assurance scheme
• 25 days annual leave, increasing to 30 days
• Healthcare/Cashback plan – claim money back for health treatments (dental, optometrists, and more), access to a virtual GP, and wellbeing videos and devices.
• Employee Assistance Programme (EAP) – Access to a 24/7 confidential support line
• Retail discounts and cashback on sh
popping
• Access to Gym discounts
• Employee referral scheme
• A tailored training and induction plan - we want you to succeed
• Regular recognition rewards - be recognized and rewarded for day-to-day actions where you go above and beyond, and consistently deliver
• Volunteering days
• The opportunity to work within a globally diverse team
• The opportunity to learn new skills in an ever-changing and adaptable business
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