Digital Product Director

3 weeks ago


United Kingdom Theramex Germany GmbH Full time

We are looking for a Product Manager to join our Global Marketing Team in London who will be responsible for driving revenue and growth across in-market and new launch products through execution of franchise strategy.
Robust understanding of the strategic planning process including strong market assessment skills
Previous experience of leading digital marketing projects / campaigns within the pharmaceutical industry
Proven pharmaceuticals marketing experience leading the development of brand planning including campaigns and activities, ideally in an international context.
Work with gynecologists franchise to agree digital strategy and execution plan.
Collaborate with markets to co-create best in class digital content and adapt for appropriate channels.
Set KPI and monitor effectiveness of digital marketing.
Responsible for supporting development of global brand marketing strategies and execution of campaigns for the overall Franchise and its individual products.
Work with affiliates to execute plans that will increase market share, improve targeting, customer satisfaction, brand loyalty, and recognition.
Partner with cross functional HQ team on projects (e.g. speaker training, KOL engagement plan, SFE projects)
Manage projects with external agencies for the development of campaign and digital materials.
Develop any other marketing projects that reflect company requirements.
Market engagement including, salesforce visits, KOL projects, advisory board participation in different markets.
Drive internal approval process of the Franchise projects (campaigns, materials, events, etc.
Theramex is a company dedicated to women’s health across key times in their lives. We are committed in heart and mind to improving care in Women’s Health. We are efficient, nimble, and flexible;


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