Influencer Content Coordinator

LocationCheltenham UKTypeFull-Time Permanent Welcome to MotelOur story began during a road trip in the 1990s where our founders Will and Andy travelled across America collecting vintage items while living out of motels. They started purchasing vintage clothing in the USA and selling it wholesale which eventually led to the creation of stores. From there they began designing reworked vintage pieces and thus Motel was born.Over 30 years and a team of 200 people later every piece of clothing we make is created with the same spirit of fun freedom and adventure as the road trip that first defined the brand. Were still ambitious and independent but now were a global team - we work from an operational base in Worcester a design studio in London and a creative studio in Bali.The roleThis role is a critical component of our behavior change campaigns responsible for sourcing and engaging social media influencers and curating content to support key campaign objectives. This position will report to Influencer Outreach Manager and work closely with the Social Media ManagerMain tasks & responsibilitiesInfluencer Relationship Management:Identify and establish relationships with influencers and content creators aligned with our brand.Negotiate and manage influencer partnerships contracts and agreements.Content Strategy:Collaborate with the marketing team to integrate influencer content into broader marketing campaigns.Social listening: Monitor social media platforms for updates industry trends and competitor activity. Proactively explore new tools and strategies to enhance our socials and recommend improvement opportunitiesContent Creation Oversight:Guide influencers in creating content that resonates with our brand and target audience.Provide creative direction and ensure content meets brand guidelines.Campaign Execution:Plan and coordinate influencer campaigns including content calendars timelines and key milestones.Monitor and track influencer campaign performance providing regular reports and insights.Raising monitoring and tracking budgets in line with company content budget.Communication and Coordination:Serve as the main point of contact between influencers and internal teams.Ensure timely delivery of content assets and collaboration with relevant stakeholders.Compliance and Guidelines:Stay informed about industry regulations and guidelines related to influencer marketing.Ensure influencers adhere to FTC guidelines and brand standards.Data Analysis: Analyze influencer marketing performance metrics and derive actionable insights.Use data to optimize influencer selection and campaign strategies.Budgets & Negotiations: Will be required to coordinate with brands and negotiate fees for events creators and the like. We would also like reports to be translated back for transparency.Content creation: Develop engaging and relevant content for our social media channels including TikTok Facebook Twitter Instagram and LinkedInAd-Hoc support: Provide support for other marketing initiatives and projects as neededBrand Support:Support with any execution of brand muse gifting About youCommitted to promoting conscious creativity helping us build a brand that champions sustainability and supports our social and environmental impactBachelors degree in Marketing Communications Business or related field.Proven experience in influencer marketing or social media coordination.Strong understanding of social media platforms and influencer trends.Excellent negotiation and communication skills.Creative thinker with an eye for visual aesthetics.Ability to work independently and collaboratively in a fast-paced environment.Familiarity with influencer marketing tools and platforms.Whats in it for youCompetitive salary in the line with industry benchmarking3% employer pension contribution 5% employee contribution as standard33 days annual leave inclusive of bank holidays with additional days for long serviceBirthday day offTeam socials and meetupsMonthly well-being activities to supportTailored progression pathwaysA thorough EAP scheme offering financial legal and health supportAccess to professional support & mentoringBonus Scheme for all employees paid out twice a yearMotel 50% discountMotel is a growth mentality companyAt Motel Rocks we value and believe in fostering an inclusive and diverse environment for our employees customers and partners. We are committed to building a brand that celebrates differences and promotes equal opportunities. Key Skills Compliance Management,Information Management,Proofreading,Social Intelligence,Content Quality,Factual Information,Video Packages,Conduct Interviews,Records Management,Creative Content,Editorials,News Stories,Newsgathering,Content Reviews Employment Type : Full Time Experience: years Vacancy: 1