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Digital strategy executive

2 months ago

London, Greater London, United Kingdom Forward Action Full time

Closing date for applications: 7th July 2024

Salary: £34,162 if you live inside London, £30,502 (plus £3,000 travel expense allowance) if you live outside London

Term: Permanent, full time

Explore this role with an agency focused on delivering progressive change if you're an expert in all things strategy, project management and delivery.

Forward Action is an employee-owned agency that works with partners who share our values to deliver progressive change. We do this by helping them unlock the potential of people power through digital channels. From developing strategies and building movement stories to setting up landing pages and running ads – and everything in between – we help our partners maximise the power of digital to achieve their goals.

We work with incredible organisations across the NGO sector to help them maximise this opportunity and drive change. From influencing a crucial vote in the House of Lords with Dignity in Dying, raising millions with Refuge and rapidly recruiting supporters to stop the Rwanda deportations with Freedom From Torture, to helping mobilise thousands to turn up to Extinction Rebellion's The Big One, we help our partners to achieve phenomenal impact. We'd love you to join us to ensure we can continue to do so.

In this role you'll work in a multifunctional, three person project team alongside a Digital Strategy Manager and Digital Creative Expert. The three of you will cover everything needed to execute your projects, coordinating with our technology team and working with external design capacity to deliver outstanding results for your partners, and renew and grow your partnerships. Your key role in the team is to make sure the execution of our projects is smooth, efficient and high quality – whether that's through smart strategic planning, tight project management or insightful data analysis. As well as taking ads management and email and page builds on some projects, you'll also be called on to support the DCE with copywriting and potentially the DSM with proposal writing.

Responsibilities

Project managementOverseen by the Digital Strategy Manager, you'll manage projects from conception through to build, coordinating work from both our creative and tech teamsBeing the key point of contact for our partners on specific project strands, communicating with them via email, ClickUp, Slack and on video calls Ensuring all projects you manage are delivered on time and to scope, flagging any over-servicing or scope changes with the DSM Coordinating with freelancers as required Building partner relationshipsAs the person that is most in contact with our partners across project delivery, you play a key role in ensuring we build strong relationships of trust and longevity Ensuring we respond to partners in a timely manner and work with them to troubleshoot any bumps along the way Strategy and planningDevelop strategy for the projects on which you lead, work with the DSM as needed to ensure we are always delivering strategic excellence Schedule and attend planning and project review meetings with clientsTake part in brainstorms to generate ideas for tactics that help our clients hit their goalsReporting & data analysisAnalyse the results of tests and tactics and provide strategic recommendations to partners based off themAds setup and managementBuilds ads (primarily in Meta) for our partners, ensuring an effective targeting strategy Ensure we are always optimising ad spend and suggesting changes in approach in line with results Builds Working from templates to set up pages on EN/Blueprint as required and ensuring all pages are fully QAd before launching Coordinating with the tech team to manage more complicated builds Building emails as required by partners Contribute to the wider team Actively participate in all-team meetings, contributing ideas and adding insights Play an active role in supporting our team culture, ensuring you adopt an inclusive approach Knowledge, skills and experiencePrevious experience working in digital campaigning or digital fundraising, with proven experience of delivering results against goals Strong written and verbal communication skills with experience of managing multiple stakeholders and building strong working relationships across functions Being comfortable working in a fast-paced environmentExperience of using digital tools to build and send mass emails, comfort with managing lists Excellent organisation and attention-to-detail with ability to juggle multiple priorities and keep to tight deadlines Knowledge of how to plan and deliver a fair A/B experimentExperience of managing projects, ensuring they are delivered on time and to scope Experience of managing ads in Meta, and proven ability to interpret the data to optimise against goals Dedication to helping build a fairer, more progressive societyFluency in spoken and written EnglishThe ability to learn quickly. We don't expect you to know or have done everything when you start - but if you don't have this, we'll be looking for evidence that you can pick up new skills and knowledge quickly, then run with them. We know it's not possible for any applicants to have all the skills below; it's likely you'll be able to bring 3-4 of the following to our team: Enthusiasm for thinking creatively and coming up with new ideasExperience working in the charity sectorExperience planning supporter email journeysFamiliarity with Engaging Networks or other similar platform A solid understanding of online user experience (e.g. how to lay out a web page to improve conversion rates)Experience planning digital strategy to hit measurable goalsDrafting emails, especially for fundraisingReviewing or editing contentExperience working with designersBasic HTML skillsExperience working at an agency Benefits and location

Salary: £34,162 if you live inside London, £30,502 (plus £3,000 travel expense allowance) if you live outside London. Under our Employee Ownership Trust model, all team members will also receive an equal share of the profits each year. The amount will depend on how much profit is made.

Contract Term: This is a permanent, full time contract.

Hours: We work a 30-hour 4-day week, from Monday to Thursday. Please note - as this is a full time role, you are not permitted to undertake any additional regular paid work on the Friday.

Location: You can work remotely from anywhere in the UK or use our office in London Fields, East London. You will need to be able to come to London once or twice a month for in-person meetings, otherwise most of our meetings are held via video conferencing and all our workflow is built to be remote-first.

Other benefits and policies: We offer five weeks of holiday a year plus the week between Christmas and New Year, a generous parental leave policy, flexible working options and a good work-life balance, including our four day week. Forward Action is an employee owned company, so all employees are co-owners, who have an active voice in the direction of the company, and share in its successes.

Read more about our benefits – including working hours, period policy and sustainable travel allowance – in the jobs section of our website.