Paid Search Account Executive

3 weeks ago

London, Greater London, United Kingdom Publicis Groupe Full time

Company Description

Spark Foundry make up part of a thriving global media network and are part of the Publicis Groupe, one of the world's leading communications groups. We are globally connected with over 8,000 employees in 110 offices across 70 countries.

Who We Are in the UK?

Spark Foundry, the Acceleration Agency.

We help brands to identify, learn and respond to opportunities faster than the competition.

Every client has an area of their business they need to accelerate, from short-term goals to long-term transformation.

We've proven our approach during the most difficult year on record. Now we're using it to provide a launchpad for their future.

Come be an accelerator with us.

How we accelerate

  • Planning: an approach that works in practice rather than theory, arming planners with the ability to create cutting edge campaigns
  • Intelligence: a suite of tools that give definitive answers to big questions, and uncovers actionable insights about real people
  • Trading: a model built on flexibility and trusted relationships, underpinned with bold guarantees
  • Relationships: a culture of asking challenging questions to better understand the brief – we are not a 'yes' agency
  • People: a strong history of recruiting talent from diverse backgrounds and accelerating their careers

Our Commitment

We are diverse though our experience, people and the clients we look after - and we celebrate that diversity. Our people hold us accountable to our beliefs and via regular surveys and our grass roots D&I team, The Collective, and internal next generation board, Firestarters, we hold regular events and work continually towards generating ideas, initiatives and educating our people to ensure we are a diverse and inclusive agency.

As part of our dedication to create an inclusive and diverse workforce, Spark Foundry is committed to equal access to opportunity for people without regard to race, age, sex, disability, neurodiversity, sexual orientation, gender identity or religion.

Job Description

Are you ready to take your Paid Search knowledge to the next level? This is your chance to work with one of the UK's top supermarket giants—ASDA As part of a fast-paced and cutting-edge retail account, you'll be at the forefront of innovation, honing your skills on a performance-driven client that demands excellence. At Spark Foundry, you'll have unparalleled access to ASDA's entire media strategy, including every performance channel, giving you a unique, 360-degree view of how integrated marketing drives real results.

Join a vibrant, rapidly growing Performance team as a PPC Executive, where your contributions will be critical to driving success. You'll be hands-on with ASDA's Paid Search campaigns, from the initial keyword research to crafting compelling ad copy and analysing performance metrics. Your insights will directly influence the client's bottom line.

Responsibilities:

  • Assisting the Account Manager in all new account setup – including designing and implementing from scratch.
  • Regular keyword research, ad copy creation, landing page selection and assigning budgets
  • Under the direction of the Account Manager, implement relevant PPC strategies to help facilitate account growth
  • Working with the Account Manager to meet client optimization through tactical PPC account optimization to meet the clients KPI's
  • Make use of the relevant bid Management platforms to improve account performance
  • PPC Budget management – daily and weekly budget tracking to ensure accounts are spending within targets
  • Regular data analysis & weekly/monthly/quarterly reporting as required
  • Client communication

Qualifications

  • Analytical and problem solving skills
  • Competent mathematical ability
  • Interest in digital media
  • Strong attention to detail and communication skills
  • Proactive attitude to tasks
  • Ability to meet deadlines in a fast-paced environment

Additional information

Spark Foundry has fantastic benefits on offer to all of our employees. In addition to the classics, Pension, Life Assurance, Private Medical and Income Protection Plans we also offer;

  • WORK YOUR WORLD opportunity to work anywhere in the world, where there is a Publicis office, for up to 6 weeks a year.
  • REFLECTION DAYS - Two additional days of paid leave to step away from your usual day-to-day work and create time to focus on your well-being and self-care.
  • BENEFITS 24/7 helpline to support you on a personal and professional level. Access to remote GPs, mental health support and CBT. Wellbeing content and lifestyle coaching.
  • FAMILY FRIENDLY POLICIES We provide 26 weeks of full pay for the following family milestones: Maternity. Adoption, Surrogacy and Shared Parental Leave.
  • FLEXIBLE WORKING, BANK HOLIDAY SWAP & BIRTHDAY DAY OFF You are entitled to an additional day off for your birthday, from your first day of employment.
  • GREAT LOCAL DISCOUNTS This includes membership discounts with Soho Friends, local restaurants and retailers in Westfield White City and Television Centre.

Full details of our benefits will be shared when you join us

Publicis Groupe operates a hybrid working pattern with full time employees being office-based three days during the working week.

We are supportive of all candidates and are committed to providing a fair assessment process. If you have any circumstances (such as neurodiversity, physical or mental impairments or a medical condition) that may affect your assessment, please inform your Talent Acquisition Partner. We will discuss possible adjustments to ensure fairness. Rest assured, disclosing this information will not impact your treatment in our process.

Outlining the recruitment process in the job ad

Step 1: Written application

Step 2: Measure Potential - Arctic Shores' task-based assessment. You will be asked to complete some exciting, engaging tasks which will help us get to know you better In return, you'll receive a personalised feedback report. You can see a demo HERE to familiarise yourself with this part of the process

Step 3: Recruiter call – A member of the early careers team will be in touch to arrange a call to discuss your application, give you more information about the role and answer any questions you have for us at this stage.

Step 4: Assessment centre – You'll be invited to one of our assessment centres where you will be able to showcase all your key skills and strengths across a variety of activities.

Step 5: Outcome – You will receive a job offer, or feedback if you have been unsuccessful.

Employees joining The Pack, which is an 18-month early careers programme that connects, supports and develops you to kick-start your career with us, initially start with an annual salary of £28,000

#LI-Hybrid

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