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PPC Executive

4 months ago

Blackburn, United Kingdom In Technology Group Full time
PPC Executive
Up to £35,000
Blackburn
My client is looking for an experience PPC Executive to join their marketing team. Their ideal candidate will have over 2 years of hands on PPC / Paid Social experience and will have experience activating and managing paid ad campaigns.
Responsibilities
· Support channel lead in daily running of campaigns on Google Ads and Bing
· Knowledge of other ad platforms (Meta Ads, LinkedIn)
· Keyword research and ad copy writing
· Meet agreed KPIs for Traffic, Revenue and ROI where appropriate.
· Carry out testing and report back to the team on key learnings.
· Continuously look for ways to automate, optimise and improve efficiency
· Deliver reports on key metrics and KPIs, recommending improvements where appropriate.
· Analyse and interpret data to identify key opportunities.
· Monitor and report on competitor activity
Requirements
· 2+ years proven experience in a similar PPC role focused on activation.
· Excellent attention to detail and analytical mindset
· Knowledge of data visualisation tools, Tableau would be a bonus
· Hands on experience within PPC, ad serving platforms
· Ideally have the ability to display experience of working large budgets
· Strong knowledge of Excel and Google Analytics with a passion for data analysis and data driven decision making
· You are commercially minded, confident, good stakeholder management skills.
In Technology Group Ltd is acting as an Employment Agency in relation to this vacancy