Senior Ecommerce Executive

4 days ago


Blackburn, Blackburn with Darwen, United Kingdom GO THRIFT Full time

About Go Thrift

Go Thrift is a leading online second-hand fashion retailer, dedicated to promoting circularity and making sustainable fashion accessible to everyone. We're committed to creating a positive impact on the planet while providing an exceptional customer experience.

Job Overview

We're seeking a highly skilled Senior Ecommerce Executive to oversee the day-to-day trading and content management of our website. As a key member of our ecommerce team, you'll be responsible for driving growth through innovative digital strategies, optimizing the customer journey, and increasing conversions.

Ecommerce Strategy & Trading

  • Develop and execute a comprehensive ecommerce strategy to meet trading goals and objectives.
  • Plan and implement promotional campaigns that align with marketing and marketplace strategies, ensuring seamless execution and maximum impact.
  • Ensure stock, content, discounts, and landing pages are prepared and optimized for promotions, driving sales and revenue growth.

Website Management

  • Oversee website updates, including trade calendar management and landing page development, ensuring a seamless customer experience.
  • Respond swiftly to trading conditions with tactical actions to achieve revenue targets, demonstrating adaptability and strategic thinking.
  • Track industry trends and competitor content to stay ahead of the curve, identifying opportunities for growth and improvement.

Brand & Marketing Collaboration

  • Partner with brand and marketing teams to create cohesive campaigns and landing pages, ensuring a unified brand message.
  • Work closely with PPC, SEO, and email teams to enhance customer experience and optimize product feeds, driving conversions and revenue growth.
  • Collaborate on creative updates for the homepage and new landing pages, ensuring a visually appealing and engaging customer experience.

Performance Analysis

  • Analyze sales and online behavior to refine our trading strategy and identify growth opportunities, using data-driven insights to inform decision-making.
  • Monitor marketing KPIs and their impact on website performance, driving continuous improvement and optimization.
  • Utilize insights for A/B testing across customer journey touchpoints, ensuring a data-driven approach to decision-making.

Product & Merchandising Alignment

  • Coordinate with product and merchandising teams to ensure trading activities align with new uploads and promotional strategies, driving sales and revenue growth.

Requirements

  • 2-3 years of experience in a fast-paced D2C digital environment, preferably with Shopify+.
  • Strong understanding of ecommerce metrics and the ability to turn data into actionable insights.
  • Proven project management skills in dynamic settings, with the ability to prioritize tasks and manage multiple projects simultaneously.

What We Offer

  • Full-time, 37-hour contract.
  • Hybrid working model with a requirement for 2 days per week in the office.
  • 28 days annual holiday (including bank holidays) plus an extra day off for your birthday.
  • Company pension and 50% staff discount.

Equal Opportunities

We are an equal opportunity employer and are committed to fostering an inclusive and diverse workplace. We encourage applications from all individuals, especially those underrepresented in the fashion industry, as we strive to create a team as diverse as the communities we serve.



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