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Digital Marketing Executive

2 months ago

Blackburn, Blackburn with Darwen, United Kingdom Black Cherry Recruitment Ltd Full time

Black Cherry Recruitment Ltd is seeking a highly skilled Digital Marketing Executive to join their team. As a Social Media and Communications Specialist, you will be responsible for developing and implementing annual digital plans to increase traffic, engagement, and consumer awareness for the group brands. Your duties will include creating and executing social media campaigns across Instagram, Facebook, TikTok, and new platforms, as well as producing creative social assets from concept to visual execution. You will also be responsible for researching and liaising with influencers, negotiating fees, and managing budgets. Additionally, you will develop relationships with brand ambassadors, coordinate influencer events, and manage the full life cycle of paid social campaigns. Your expertise in market trend and audience research, social ad creation, and campaign planning will be essential in driving business growth. You will also be responsible for writing content for the group's websites and blogs, as well as press releases where necessary. If you have experience in managing and analyzing paid search/PPC, implementing website updates, and liaising with the UK sales team, this could be the ideal role for you. The successful candidate will have a strong understanding of marketing and communication principles, with the ability to integrate messages through PR, media communications, and SEO to develop backlinks. If you are a motivated and creative individual with a passion for digital marketing, we encourage you to apply for this exciting opportunity.